{"id":16113,"date":"2018-02-02T12:02:53","date_gmt":"2018-02-02T12:02:53","guid":{"rendered":"https:\/\/www.nettl.com\/uk\/?p=16113"},"modified":"2021-03-25T16:24:40","modified_gmt":"2021-03-25T16:24:40","slug":"be-clear","status":"publish","type":"post","link":"https:\/\/www.nettl.com\/uk\/be-clear\/","title":{"rendered":"Be Clear"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_section-33d04116307da4918ed2b2761de4a3b6\">\n.avia-section.av-av_section-33d04116307da4918ed2b2761de4a3b6 .av-parallax .av-parallax-inner{\nbackground-repeat:no-repeat;\nbackground-image:url(https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/02\/9593.jpg.webp);\nbackground-position:50% 50%;\nbackground-attachment:scroll;\n}\n#top .avia-section.av-av_section-33d04116307da4918ed2b2761de4a3b6 .scroll-down-link{\ncolor:#ffffff;\n}\n<\/style>\n<div id='av_section_1'  class='avia-section av-av_section-33d04116307da4918ed2b2761de4a3b6 main_color avia-section-no-padding avia-no-border-styling  avia-builder-el-0  el_before_av_section  avia-builder-el-first  avia-full-stretch av-parallax-section avia-bg-style-parallax av-minimum-height av-minimum-height-75 av-height-75  container_wrap sidebar_right'  data-section-bg-repeat='stretch' data-av_minimum_height_pc='75' data-av_min_height_opt='75'><div class='av-parallax' data-avia-parallax-ratio='0.3' ><div class='av-parallax-inner main_color avia-full-stretch'><\/div><\/div><div class=\"av-section-color-overlay-wrap\"><a href='#next-section' title='' class='scroll-down-link av-custom-scroll-down-color' aria-hidden='true' data-av_icon='\ue877' data-av_iconfont='entypo-fontello'><\/a><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-16113'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_one_full-f9bad3eec423b0a0810ad3a46225e4e9\">\n.flex_column.av-av_one_full-f9bad3eec423b0a0810ad3a46225e4e9{\nborder-radius:0px 0px 0px 0px;\npadding:50px 10px 50px 10px;\n}\n<\/style>\n<div  class='flex_column av-av_one_full-f9bad3eec423b0a0810ad3a46225e4e9 av_one_full  avia-builder-el-1  avia-builder-el-no-sibling  first flex_column_div  '     ><\/div>\n\n<\/div><\/div><\/main><!-- close content main element --><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_section-4dafc4f4437c21c65fc65d9a25145631\">\n.avia-section.av-av_section-4dafc4f4437c21c65fc65d9a25145631{\nbackground-color:#ffffff;\nbackground-image:unset;\n}\n<\/style>\n<div id='spectacular'  class='avia-section av-av_section-4dafc4f4437c21c65fc65d9a25145631 main_color avia-section-default avia-no-border-styling  avia-builder-el-2  el_after_av_section  el_before_av_section  avia-bg-style-parallax av-minimum-height av-minimum-height-25 av-height-25  container_wrap sidebar_right'   data-av_minimum_height_pc='25' data-av_min_height_opt='25'><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-16113'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_three_fifth-067bdaba3f1cdef2155c8d6d10e253ad\">\n.flex_column.av-av_three_fifth-067bdaba3f1cdef2155c8d6d10e253ad{\nborder-radius:0px 0px 0px 0px;\npadding:40px 0px 0px 100px;\n}\n<\/style>\n<div  class='flex_column av-av_three_fifth-067bdaba3f1cdef2155c8d6d10e253ad av_three_fifth  avia-builder-el-3  el_before_av_two_fifth  avia-builder-el-first  first flex_column_div  '     ><p><section  class='av_textblock_section av-av_textblock-2bd894dbf2e4bf2c4acf98ce4fbf94aa '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><strong>Unless you\u2019re terribly lucky, your customers have lots of choice where they buy from. The world\u2019s never been more competitive.<\/strong><\/p>\n<p>It takes effort to persuade people to trust you. It takes effort to convince them you\u2019re the right choice. Use all the tools you can muster.<\/p>\n<p>Is it any wonder that books and catalogues are having a come back? In a digital world, even online retailers send printed brochures. Why? They\u2019re digestible. They cut through the noise of an increasingly busy email inbox. And they convert prospects to buyers.<\/p>\n<p>Our\u00a0<strong>new<\/strong>\u00a0<strong>160gsm Uncoated Booklets<\/strong>\u00a0are available in loads of shapes, sizes, page counts and quantities start at just 250 copies. If you&#8217;re in a hurry, we&#8217;ve reduced the prices of our\u00a0<strong>Fast &amp; Few Booklets<\/strong>\u00a0\u2013\u00a0 and 16 pages are despatched in just 48 hours as standard. And finally, you can save \u00a350 off our entire range of\u00a0<strong>Presentation Folders<\/strong>, including\u00a0<strong>Fat Folders<\/strong>,\u00a0<strong>Corporate Folders<\/strong>\u00a0and\u00a0<strong>Peel &amp; Stick Folders<\/strong>.<\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-av_button-b44bdb3867f90420482f509f7dbc211f-wrap avia-button-left  avia-builder-el-5  el_after_av_textblock  avia-builder-el-last '><a href=\"http:\/\/print.nettl.com\" class=\"avia-button av-av_button-b44bdb3867f90420482f509f7dbc211f av-link-btn avia-icon_select-yes-right-icon avia-size-large avia-position-left avia-color-theme-color\" target=\"_blank\" rel=\"noopener\"><span class='avia_iconbox_title' >Register for prices<\/span><span class='avia_button_icon avia_button_icon_right' aria-hidden='true' data-av_icon='\ue875' data-av_iconfont='entypo-fontello'><\/span><\/a><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_two_fifth-0aa7055fe62c3622faec82866afbaeb2\">\n.flex_column.av-av_two_fifth-0aa7055fe62c3622faec82866afbaeb2{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-av_two_fifth-0aa7055fe62c3622faec82866afbaeb2 av_two_fifth  avia-builder-el-6  el_after_av_three_fifth  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_image-c486ca077d181b971065d411f10ac630\">\n.avia-image-container.av-av_image-c486ca077d181b971065d411f10ac630 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-av_image-c486ca077d181b971065d411f10ac630 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-av_image-c486ca077d181b971065d411f10ac630 av-styling-circle avia-align-center  avia-builder-el-7  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-16933 avia-img-lazy-loading-not-16933 avia_image \" src=\"https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/02\/brochure-guy-square.jpg.webp\" alt=\"-\" title=\"brochure-guy-square\" height=\"532\" width=\"532\" itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/02\/brochure-guy-square.jpg.webp 532w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/02\/brochure-guy-square-80x80.jpg.webp 80w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/02\/brochure-guy-square-300x300.jpg.webp 300w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/02\/brochure-guy-square-36x36.jpg.webp 36w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/02\/brochure-guy-square-180x180.jpg.webp 180w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/02\/brochure-guy-square-120x120.jpg.webp 120w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/02\/brochure-guy-square-450x450.jpg.webp 450w\" sizes=\"(max-width: 532px) 100vw, 532px\" data-smush-webp-fallback=\"{&quot;src&quot;:&quot;https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/02\\\/brochure-guy-square.jpg&quot;,&quot;srcset&quot;:&quot;https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/02\\\/brochure-guy-square.jpg 532w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/02\\\/brochure-guy-square-80x80.jpg 80w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/02\\\/brochure-guy-square-300x300.jpg 300w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/02\\\/brochure-guy-square-36x36.jpg 36w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/02\\\/brochure-guy-square-180x180.jpg 180w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/02\\\/brochure-guy-square-120x120.jpg 120w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/02\\\/brochure-guy-square-450x450.jpg 450w&quot;}\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_section-572fe551be3f9a4d52d2719981645d1f\">\n.avia-section.av-av_section-572fe551be3f9a4d52d2719981645d1f{\nbackground-color:#ffffff;\nbackground-image:unset;\n}\n<\/style>\n<div id='spectacular'  class='avia-section av-av_section-572fe551be3f9a4d52d2719981645d1f main_color avia-section-default avia-no-shadow  avia-builder-el-8  el_after_av_section  avia-builder-el-last  avia-bg-style-parallax av-minimum-height av-minimum-height-25 av-height-25  container_wrap sidebar_right'   data-av_minimum_height_pc='25' data-av_min_height_opt='25'><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-16113'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_three_fifth-067bdaba3f1cdef2155c8d6d10e253ad\">\n.flex_column.av-av_three_fifth-067bdaba3f1cdef2155c8d6d10e253ad{\nborder-radius:0px 0px 0px 0px;\npadding:40px 0px 0px 100px;\n}\n<\/style>\n<div  class='flex_column av-av_three_fifth-067bdaba3f1cdef2155c8d6d10e253ad av_three_fifth  avia-builder-el-9  el_before_av_two_fifth  avia-builder-el-first  first flex_column_div  '     ><section  class='av_textblock_section av-av_textblock-2bd894dbf2e4bf2c4acf98ce4fbf94aa '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2>Take the next step<\/h2>\n<p class=\"p1\"><strong>Let\u2019s meet. Let\u2019s look at the marketing you\u2019re using today. And work on a plan to make things clearer. To find a common voice and a consistent feel.<\/strong><\/p>\n<p class=\"p2\">To convert browsers into buyers. To persuade passers by to buy. Mastering consistent marketing just needs a desire to be clear.<\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-av_button-7b20cb88374749d7b76c31bab3549a7a-wrap avia-button-left  avia-builder-el-11  el_after_av_textblock  avia-builder-el-last '><a href=\"https:\/\/www.nettl.com\/uk\/?page_id=382\" class=\"avia-button av-av_button-7b20cb88374749d7b76c31bab3549a7a av-link-btn avia-icon_select-yes-right-icon avia-size-large avia-position-left avia-color-theme-color\"><span class='avia_iconbox_title' >Find your local studio<\/span><span class='avia_button_icon avia_button_icon_right' aria-hidden='true' data-av_icon='\ue875' data-av_iconfont='entypo-fontello'><\/span><\/a><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_two_fifth-0aa7055fe62c3622faec82866afbaeb2\">\n.flex_column.av-av_two_fifth-0aa7055fe62c3622faec82866afbaeb2{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-av_two_fifth-0aa7055fe62c3622faec82866afbaeb2 av_two_fifth  avia-builder-el-12  el_after_av_three_fifth  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_image-a19120847062493cc7c727bdefeefe79\">\n.avia-image-container.av-av_image-a19120847062493cc7c727bdefeefe79 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-av_image-a19120847062493cc7c727bdefeefe79 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-av_image-a19120847062493cc7c727bdefeefe79 av-styling- avia-align-center  avia-builder-el-13  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-16143 avia-img-lazy-loading-not-16143 avia_image ' src=\"https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/02\/Nettl-Websites-Brochure-Icon-600.jpg.webp\" alt='website and print buying guide' title='Nettl-Websites-Brochure-Icon-600'  height=\"554\" width=\"600\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/02\/Nettl-Websites-Brochure-Icon-600.jpg.webp 600w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/02\/Nettl-Websites-Brochure-Icon-600-80x74.jpg.webp 80w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/02\/Nettl-Websites-Brochure-Icon-600-300x277.jpg.webp 300w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/02\/Nettl-Websites-Brochure-Icon-600-450x416.jpg.webp 450w\" sizes=\"(max-width: 600px) 100vw, 600px\" data-smush-webp-fallback=\"{&quot;src&quot;:&quot;https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/02\\\/Nettl-Websites-Brochure-Icon-600.jpg&quot;,&quot;srcset&quot;:&quot;https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/02\\\/Nettl-Websites-Brochure-Icon-600.jpg 600w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/02\\\/Nettl-Websites-Brochure-Icon-600-80x74.jpg 80w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/02\\\/Nettl-Websites-Brochure-Icon-600-300x277.jpg 300w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/02\\\/Nettl-Websites-Brochure-Icon-600-450x416.jpg 450w&quot;}\" \/><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='after_section_3'  class='main_color av_default_container_wrap container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-16113'><div class='entry-content-wrapper clearfix'><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Is it any wonder that books and catalogues are having a come back? In a digital world, even online retailers send printed brochures. Why?<\/p>\n","protected":false},"author":4,"featured_media":16156,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"iawp_total_views":2,"footnotes":""},"categories":[16],"tags":[],"class_list":["post-16113","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/posts\/16113","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/comments?post=16113"}],"version-history":[{"count":0,"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/posts\/16113\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/media\/16156"}],"wp:attachment":[{"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/media?parent=16113"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/categories?post=16113"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/tags?post=16113"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}