{"id":2117,"date":"2014-12-05T12:14:41","date_gmt":"2014-12-05T12:14:41","guid":{"rendered":"https:\/\/www.nettl.com\/uk\/?p=2117"},"modified":"2021-03-25T16:25:01","modified_gmt":"2021-03-25T16:25:01","slug":"small-business-missing-online-sales","status":"publish","type":"post","link":"https:\/\/www.nettl.com\/uk\/small-business-missing-online-sales\/","title":{"rendered":"Small business missed out on \u00a31.5bn of online sales"},"content":{"rendered":"<p class=\"p1\"><span class=\"s1\">Last weekend saw an entire four day weekend of phenomenal sales in the UK. However many small businesses were not prepared for the online spending spree generated by Black Friday and Cyber Monday, in figures released by the Department of Business, Innovation &amp; Skills.\u00a0<\/span><\/p>\n<h2>2m small businesses missing out with online sales<\/h2>\n<p class=\"p1\">The details outline that as many as 2m sole traders and small companies have missed out on the \u00a31,530m of Cyber Weekend online sales.<\/p>\n<p class=\"p1\">Some of the biggest names in UK business saw unbelievable traffic and sales on their sites throughout the whole weekend. Online sales on Cyber Monday were an astonishing \u00a3720m, but that was trumped by \u00a3810m of online sales during Black Friday.<\/p>\n<p class=\"p1\">John Lewis noted that traffic on their site was up by 307% during a 6 hour period on Friday, and they were not alone. Many big name sites crashed due to the sheer number of customers trying to grab a bargain.<\/p>\n<p class=\"p1\">Take a look at some of the other highlights in the below graphic that we have commissioned.<\/p>\n<div id=\"attachment_2120\" style=\"width: 1140px\" class=\"wp-caption alignnone\"><a href=\"https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2014\/12\/Cyber-Monday.png.webp\" data-smush-webp-fallback=\"{&quot;href&quot;:&quot;https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2014\\\/12\\\/Cyber-Monday.png&quot;}\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-2120\" class=\"wp-image-2120 size-full\" src=\"https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2014\/12\/Cyber-Monday.png.webp\" alt=\"small business missing online sales\" width=\"1130\" height=\"2255\" title=\"\" srcset=\"https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2014\/12\/Cyber-Monday.png.webp 1130w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2014\/12\/Cyber-Monday-150x300.png.webp 150w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2014\/12\/Cyber-Monday-516x1030.png.webp 516w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2014\/12\/Cyber-Monday-751x1500.png.webp 751w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2014\/12\/Cyber-Monday-353x705.png.webp 353w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2014\/12\/Cyber-Monday-450x898.png.webp 450w\" sizes=\"auto, (max-width: 1130px) 100vw, 1130px\" data-smush-webp-fallback=\"{&quot;src&quot;:&quot;https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2014\\\/12\\\/Cyber-Monday.png&quot;,&quot;srcset&quot;:&quot;https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2014\\\/12\\\/Cyber-Monday.png 1130w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2014\\\/12\\\/Cyber-Monday-150x300.png 150w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2014\\\/12\\\/Cyber-Monday-516x1030.png 516w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2014\\\/12\\\/Cyber-Monday-751x1500.png 751w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2014\\\/12\\\/Cyber-Monday-353x705.png 353w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2014\\\/12\\\/Cyber-Monday-450x898.png 450w&quot;}\" \/><\/a><p id=\"caption-attachment-2120\" class=\"wp-caption-text\">Black Friday and Cyber Monday sales saw a record \u00a31.5bn in sales.<\/p><\/div>\n<p>&nbsp;<\/p>\n<h2>&#8220;More than half of consumers (55%) say they find it hard to support small local businesses that don\u2019t have a website or are unable to take payments online&#8221;<\/h2>\n<p><em>Department Of Business, Innovation and Skills<\/em><\/p>\n<p>Is your business missing online sales because your site isn&#8217;t up to scratch? It might be too late for you to benefit from Black Friday and Cyber Monday 2014, but with the growing trend in online sales, and the increase in mobile friendly shopping, preparing your website should be high on your agenda.<\/p>\n<p class=\"p1\"><b>We can help ensure you\u2019re ready for Cyber Monday next year (and all the Mondays in between). We make beautiful websites and web shops that work well on mobiles. \u00a0Talk to us, book your no obligation, <a title=\"Get in touch with your nearest studio\" href=\"https:\/\/www.nettl.com\/uk\/find-a-studio\/\" target=\"_blank\" rel=\"noopener noreferrer\">free consultation today<\/a>.<\/b><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Last weekend saw an entire four day weekend of phenomenal sales in the UK. However many small businesses were not prepared for the online spending spree generated by Black Friday and Cyber Monday, in figures released by the Department of Business, Innovation &amp; Skills.\u00a0 2m small businesses missing out with online sales The details outline[&#8230;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"iawp_total_views":3,"footnotes":""},"categories":[16,32,31],"tags":[],"class_list":["post-2117","post","type-post","status-publish","format-standard","hentry","category-blog","category-business-news","category-ecommerce"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/posts\/2117","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/comments?post=2117"}],"version-history":[{"count":0,"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/posts\/2117\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/media?parent=2117"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/categories?post=2117"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/tags?post=2117"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}