{"id":21446,"date":"2018-07-25T12:18:37","date_gmt":"2018-07-25T11:18:37","guid":{"rendered":"https:\/\/www.nettl.com\/uk\/?p=21446"},"modified":"2022-09-20T10:24:39","modified_gmt":"2022-09-20T09:24:39","slug":"10-seconds","status":"publish","type":"post","link":"https:\/\/www.nettl.com\/uk\/10-seconds\/","title":{"rendered":"10 seconds"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m6p6uk1-b4cf4264e752097824de8db14c999efb\">\n.avia-section.av-m6p6uk1-b4cf4264e752097824de8db14c999efb .av-parallax .av-parallax-inner{\nbackground-repeat:no-repeat;\nbackground-image:url(https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/07\/10-second-bknd.jpg.webp);\nbackground-position:50% 50%;\nbackground-attachment:scroll;\n}\n.avia-section.av-m6p6uk1-b4cf4264e752097824de8db14c999efb .av-section-color-overlay{\nopacity:0.3;\nbackground-color:#000000;\n}\n<\/style>\n<div id='av_section_1'  class='avia-section 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id=\"style-css-av-l3g0d2p-28d99784e9d979333aa9495c45413388\">\n.avia-image-container.av-l3g0d2p-28d99784e9d979333aa9495c45413388 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-l3g0d2p-28d99784e9d979333aa9495c45413388 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-l3g0d2p-28d99784e9d979333aa9495c45413388 av-styling- avia-align-center  avia-builder-el-3  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-21463 avia-img-lazy-loading-not-21463 avia_image ' src=\"https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/07\/10secs-Decal.png.webp\" alt='ten second website first impressions' title='10secs-Decal'  height=\"500\" width=\"600\"  itemprop=\"thumbnailUrl\" 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class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jll44fl-34a71f027db002ee4f64415812097c95\">\n.av_font_icon.av-jll44fl-34a71f027db002ee4f64415812097c95{\ncolor:#ffffff;\nborder-color:#ffffff;\n}\n.av_font_icon.av-jll44fl-34a71f027db002ee4f64415812097c95 .av-icon-char{\nfont-size:60px;\nline-height:60px;\n}\n<\/style>\n<span  class='av_font_icon av-jll44fl-34a71f027db002ee4f64415812097c95 avia_animate_when_visible av-icon-style- avia-icon-pos-center avia-icon-animate'><a href='#secondchance'   class='av-icon-char' aria-hidden='true' data-av_icon='\ue89f' data-av_iconfont='fontawesome' ><\/a><\/span>\n\n<\/div><\/div><\/main><!-- close content main element --><\/div><\/div><\/div><div id='secondchance'  class='avia-section av-j47qelt-2f3d0d0be653473e20e6f027b393cc40 main_color avia-section-default avia-no-shadow  avia-builder-el-7  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-21446'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-irhlclt-b9b86aa0b059904912f316d176ca6f61\">\n.flex_column.av-irhlclt-b9b86aa0b059904912f316d176ca6f61{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-irhlclt-b9b86aa0b059904912f316d176ca6f61 av_one_half  avia-builder-el-8  el_before_av_one_half  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-1txvxe9-710f911796c69cef6efb7ae739ec3b3a '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h1>You&#8217;ll never get a second chance<\/h1>\n<p>to make a first impression.\u00a0According to <a href=\"http:\/\/www.businessinsider.com\/only-7-seconds-to-make-first-impression-2013-4\" target=\"_blank\" rel=\"noopener\">Business Insider<\/a>, in real life you only get <strong>7 seconds<\/strong> to make it a good one.<\/p>\n<p>What\u2019s perhaps more interesting is that a number of the elements needed to make a good impression in real life, translate to web too. For instance;<\/p>\n<ul>\n<li><strong>Turning up on time = Page load speeds<\/strong><\/li>\n<li><strong>Introducing yourself = Clear branding<\/strong><\/li>\n<li><strong>Speaking clearly = Content that is easy to read<\/strong><\/li>\n<li><strong>Looking smart = Professional design<\/strong><\/li>\n<\/ul>\n<p>But how long do you get to strike a bit of rapport <strong>online<\/strong>? Lots of numbers have been banded about, with <a href=\"https:\/\/www.theguardian.com\/technology\/2006\/jan\/19\/guardianweeklytechnologysection1\" target=\"_blank\" rel=\"noopener\">one report<\/a> claiming it takes just <strong>one twentieth of a second<\/strong> to pass judgement. But <a href=\"https:\/\/www.nngroup.com\/articles\/how-long-do-users-stay-on-web-pages\/\" target=\"_blank\" rel=\"noopener\">this research<\/a> by Nielsen Norman Group suggests users often leave after <strong>ten seconds<\/strong>, so let\u2019s work with that.<\/p>\n<p>As for turning up promptly, Last year <a href=\"https:\/\/think.storage.googleapis.com\/docs\/mobile-page-speed-new-industry-benchmarks.pdf\" target=\"_blank\" rel=\"noopener\">Google told us<\/a> that the average mobile landing page loads in a a mind-numbing <strong>22 seconds<\/strong>. &#8216;<a href=\"https:\/\/www.youtube.com\/watch?v=g7VhofoV3qs\" target=\"_blank\" rel=\"noopener\"><em>So Solid Crew<\/em><\/a>&#8216; would not be happy.<\/p>\n<p>But it appears they wouldn\u2019t be the only ones. Rather worryingly, Google also discovered <strong>53% of people will leave<\/strong> a mobile page if it takes <strong>longer than 3 seconds<\/strong> to load.<\/p>\n<\/div><\/section><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ht4gqpd-3cef0afb44a3ff70447e76d62d64bf2a\">\n.flex_column.av-ht4gqpd-3cef0afb44a3ff70447e76d62d64bf2a{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-ht4gqpd-3cef0afb44a3ff70447e76d62d64bf2a av_one_half  avia-builder-el-10  el_after_av_one_half  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-h2771v5-cba7d25ed885a3f5b284488f4f84e3f5\">\n.avia-image-container.av-h2771v5-cba7d25ed885a3f5b284488f4f84e3f5 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-h2771v5-cba7d25ed885a3f5b284488f4f84e3f5 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img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-h2771v5-0737bd66fb4581bd4f2547c7a7a01a80 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-h2771v5-0737bd66fb4581bd4f2547c7a7a01a80 av-styling- avia-align-  avia-builder-el-12  el_after_av_image  el_before_av_image '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-21502 avia-img-lazy-loading-not-21502 avia_image ' src=\"https:\/\/www.nettl.com\/uk\/wp-content\/uploads\/2018\/07\/10secondsicons-10secs.gif\" alt='10 seconds before most web visitors leave a website' title='10secondsicons-10secs'  height=\"328\" width=\"900\"  itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-h2771v5-8eca7e371a2b43fe65b59bd0e1e75bca\">\n.avia-image-container.av-h2771v5-8eca7e371a2b43fe65b59bd0e1e75bca img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-h2771v5-8eca7e371a2b43fe65b59bd0e1e75bca .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-h2771v5-8eca7e371a2b43fe65b59bd0e1e75bca av-styling- avia-align-  avia-builder-el-13  el_after_av_image  el_before_av_image '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-21503 avia-img-lazy-loading-not-21503 avia_image ' src=\"https:\/\/www.nettl.com\/uk\/wp-content\/uploads\/2018\/07\/10secondsicons-22secs.gif\" alt='22 seconds for the average' title='10secondsicons-22secs'  height=\"281\" width=\"900\"  itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-h2771v5-ae343532522a5353597f1f89f0e4169f\">\n.avia-image-container.av-h2771v5-ae343532522a5353597f1f89f0e4169f img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-h2771v5-ae343532522a5353597f1f89f0e4169f .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-h2771v5-ae343532522a5353597f1f89f0e4169f av-styling- avia-align-  avia-builder-el-14  el_after_av_image  avia-builder-el-last '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-21504 avia-img-lazy-loading-not-21504 avia_image ' src=\"https:\/\/www.nettl.com\/uk\/wp-content\/uploads\/2018\/07\/10secondsicons-3secs.gif\" alt='3 seconds to load a mobile page' title='10secondsicons-3secs'  height=\"359\" width=\"900\"  itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div><\/p><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-j47qelt-92ae7ae1b06162886426ba1c5636f4ef\">\n.avia-section.av-j47qelt-92ae7ae1b06162886426ba1c5636f4ef{\nbackground-color:#d0e0a3;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_3'  class='avia-section av-j47qelt-92ae7ae1b06162886426ba1c5636f4ef main_color avia-section-default avia-no-border-styling  avia-builder-el-15  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-21446'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1hsxyw6-6a34dd1e0a26a16bb35e0f46ad3659df\">\n.flex_column.av-1hsxyw6-6a34dd1e0a26a16bb35e0f46ad3659df{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-1hsxyw6-6a34dd1e0a26a16bb35e0f46ad3659df av_one_fifth  avia-builder-el-16  el_before_av_three_fifth  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-3zfs6e-e5ce16f6745143ef6e4d73a0724bd5f7\">\n.flex_column.av-3zfs6e-e5ce16f6745143ef6e4d73a0724bd5f7{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-3zfs6e-e5ce16f6745143ef6e4d73a0724bd5f7 av_three_fifth  avia-builder-el-17  el_after_av_one_fifth  el_before_av_one_fifth  flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-1txvxe9-710f911796c69cef6efb7ae739ec3b3a '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2 style=\"text-align: center;\">In summary:<\/h2>\n<p style=\"text-align: center;\">Your website has <strong>3 seconds to load<\/strong>, a <strong>split second<\/strong> to make a <strong>good impression<\/strong> and then around <strong>ten seconds<\/strong> to <strong>convince<\/strong> them it&#8217;s worth hanging around or doing business with you.<\/p>\n<p style=\"text-align: center;\">So here are ten things your website can do to help&#8230;<\/p>\n<\/div><\/section><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-oml1gm-105f01021f2a899f46e45840db866aa6\">\n.flex_column.av-oml1gm-105f01021f2a899f46e45840db866aa6{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-oml1gm-105f01021f2a899f46e45840db866aa6 av_one_fifth  avia-builder-el-19  el_after_av_three_fifth  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='security'  class='avia-section av-j47qelt-434ac703726370e3d14d7c2ca1de0cd6 main_color avia-section-default avia-no-border-styling  avia-builder-el-20  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-21446'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-irhlclt-d4320e3b2c2deac80c5460bd6c289184\">\n.flex_column.av-irhlclt-d4320e3b2c2deac80c5460bd6c289184{\nborder-radius:0px 0px 0px 0px;\npadding:0px 20px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-irhlclt-d4320e3b2c2deac80c5460bd6c289184 av_one_half  avia-builder-el-21  el_before_av_one_half  avia-builder-el-first  first flex_column_div  '     ><section  class='av_textblock_section av-1txvxe9-710f911796c69cef6efb7ae739ec3b3a '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h1 style=\"padding: 0px 0px 25px 0px;\">10 &#8216;good impression&#8217; website tips<\/h1>\n<h2>1. Fast load speeds<\/h2>\n<p>Slow loading websites annoy real people and seo bots alike. Keep it under 3 seconds bro. We can show you how.<\/p>\n<h2>2. Clear branding<\/h2>\n<p>Just like in real life, it&#8217;s reassuring to know where you are and who you&#8217;re dealing with.<\/p>\n<h2>3. Be visual<\/h2>\n<p>Plenty of images and video help make the page more attractive, enticing and engaging.<\/p>\n<h2>4. Include images of people<\/h2>\n<p>People respond well to pictures of other happy people, don\u2019t overdo the stock library stereotype though.<\/p>\n<h2>5. Prominent contact details<\/h2>\n<p>Often the number 1 reason people visit websites, but also a reassuring accountability factor. Who ya gonna call?<\/p>\n<h2>6. Professional design<\/h2>\n<p>Look the part and reap the rewards.\u00a0&#8220;If you think it&#8217;s expensive to hire a professional to do the job, wait until you hire an amateur.&#8221;<\/p>\n<h2>7. Smart colour and font choices<\/h2>\n<p>Apart from in very exceptional circumstances, wacky colours and a bunch of fancy fonts are not the way to win<\/p>\n<h2>8. Appropriate tone of voice<\/h2>\n<p>Instantly connect to your audience by using language and storytelling that is relevant and appealing.<\/p>\n<h2>9. Content that is easy to read<\/h2>\n<p>People read differently online. Use simple language. Write in short sentences. <a href=\"https:\/\/www.nettl.com\/uk\/how-to-get-more-web-enquiries\/#write-for-web\">Read more about writing for the web<\/a>.<\/p>\n<h2>10. Use https<\/h2>\n<p>Get an <a href=\"https:\/\/www.nettl.com\/uk\/ssl-certificate-i-need-one\/\" target=\"_blank\" rel=\"noopener\">SSL certificate<\/a>, and secure your site data. Avoid the &#8216;Not Secure&#8217; warnings in Google Chrome that can panic visitors.<\/p>\n<p>For more on building trust and credibility, read our <a href=\"https:\/\/www.nettl.com\/uk\/ecommerce-online-trust-cheatsheet\/\">building trust cheatsheet<\/a>.<\/p>\n<\/div><\/section><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-irhlclt-9572e6444040528ecc74ad88f5be4f97\">\n.flex_column.av-irhlclt-9572e6444040528ecc74ad88f5be4f97{\nborder-radius:0px 0px 0px 0px;\npadding:0px 20px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-irhlclt-9572e6444040528ecc74ad88f5be4f97 av_one_half  avia-builder-el-23  el_after_av_one_half  avia-builder-el-last  flex_column_div  '     ><section  class='av_textblock_section av-1txvxe9-928a422fcd21476790a7aa802c2810e2 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h1 style=\"padding: 0px 0px 25px 0px;\">What else can you do in 10 seconds?<\/h1>\n<h2><\/h2>\n<h2>1. Run 100m<\/h2>\n<p>Well, if Usain Bolt can do it&#8230;\u00a0 Just remember to stretch before you try this in the office.<\/p>\n<h2>2. Just chill<\/h2>\n<p>Take 3 deep breaths.\u00a0 Breathing deeply sends a message to your brain to calm down and relax.<\/p>\n<h2>3. Find your nearest Nettl studio<\/h2>\n<p><a href=\"https:\/\/www.nettl.com\/uk\/studio-locator\">Give it a try now<\/a>. It&#8217;s super easy with our <a href=\"https:\/\/www.nettl.com\/uk\/studio-locator\" target=\"_blank\" rel=\"noopener\">new studio locator<\/a>.<\/p>\n<h2>4. Micro workout<\/h2>\n<p>Do ten sit-ups. urrrrrrrrgghhr, okay, <strong>three<\/strong> sit-ups!<\/p>\n<h2>5. Send a message to a loved one<\/h2>\n<p>Love conquers all. No seriously, let someone know you&#8217;re thinking of them. Not in a weird way.<\/p>\n<h2>6. Make your website secure with SSL<\/h2>\n<p>If you have a Nettl website, just email <a href=\"https:\/\/www.nettl.com\/uk\/studio-locator\">your local studio<\/a> saying \u2018hook me up with some of that <a href=\"https:\/\/www.nettl.com\/uk\/ssl-certificate-i-need-one\/\" target=\"_blank\" rel=\"noopener\">SSL<\/a> geezers\u2019.<\/p>\n<h2>7. Drink a glass of water<\/h2>\n<p>Staying hydrated improves your mood, cognitive and motor skills. Vroom! Oh, wrong motor.<\/p>\n<h2>8. Update your to-do list<\/h2>\n<p>Completing tasks on a list releases small amounts of dopamine that encourages us to do even more #productivityaddict.<\/p>\n<h2>9. Run an SEO audit on your website<\/h2>\n<p>Request a <a href=\"https:\/\/nettl.com\/uk\/getaudit\" target=\"_blank\" rel=\"noopener\">free SEO audit<\/a>.<\/p>\n<h2>10. Send an animated gif to a colleague<\/h2>\n<p>Is there a better way to share your reaction to Peter&#8217;s latest faux-pas by the fire extinguisher?<\/p>\n<\/div><\/section><\/div><\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2y5ljyp-dff8d9f1f63bc5b326f7b4850b7415ee\">\n.avia-section.av-2y5ljyp-dff8d9f1f63bc5b326f7b4850b7415ee{\nbackground-color:#ebebeb;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_5'  class='avia-section av-2y5ljyp-dff8d9f1f63bc5b326f7b4850b7415ee main_color avia-section-default avia-no-border-styling  avia-builder-el-25  el_after_av_section  avia-builder-el-last  avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-21446'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2ex6ff5-49f89386c672941713a23673100599d1\">\n.flex_column.av-2ex6ff5-49f89386c672941713a23673100599d1{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-2ex6ff5-49f89386c672941713a23673100599d1 av_one_half  avia-builder-el-26  el_before_av_one_half  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-7b3uep-2daa4f24ced025976c315987f484b7ab\">\n.avia-image-container.av-7b3uep-2daa4f24ced025976c315987f484b7ab img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-7b3uep-2daa4f24ced025976c315987f484b7ab .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-7b3uep-2daa4f24ced025976c315987f484b7ab av-styling- avia-align-  avia-builder-el-27  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-21496 avia-img-lazy-loading-not-21496 avia_image ' src=\"https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/07\/noodles900.jpg.webp\" alt='website first date' title='noodles900'  height=\"601\" width=\"900\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/07\/noodles900.jpg.webp 900w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/07\/noodles900-80x53.jpg.webp 80w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/07\/noodles900-300x200.jpg.webp 300w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/07\/noodles900-768x513.jpg.webp 768w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/07\/noodles900-705x471.jpg.webp 705w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/07\/noodles900-450x301.jpg.webp 450w\" sizes=\"(max-width: 900px) 100vw, 900px\" data-smush-webp-fallback=\"{&quot;src&quot;:&quot;https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/07\\\/noodles900.jpg&quot;,&quot;srcset&quot;:&quot;https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/07\\\/noodles900.jpg 900w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/07\\\/noodles900-80x53.jpg 80w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/07\\\/noodles900-300x200.jpg 300w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/07\\\/noodles900-768x513.jpg 768w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/07\\\/noodles900-705x471.jpg 705w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/07\\\/noodles900-450x301.jpg 450w&quot;}\" \/><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1r538oh-5ad79b6560fe4d5e28a48e4821fe1b66\">\n.flex_column.av-1r538oh-5ad79b6560fe4d5e28a48e4821fe1b66{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-1r538oh-5ad79b6560fe4d5e28a48e4821fe1b66 av_one_half  avia-builder-el-28  el_after_av_one_half  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-1bkb1zl-6687da68a0b42ec867679d0494df7f79 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h1>How does your website do on a first date?<\/h1>\n<p>We can help analyse your website performance, improve user experience and encourage more conversions.<\/p>\n<h2>Not sure where to start?<\/h2>\n<p>Well, if you have a <strong>minute<\/strong>, <strong>grab a glass of water<\/strong> and <a href=\"https:\/\/www.nettl.com\/uk\/studio-locator\"><strong>find your local studio<\/strong><\/a>. While you\u2019re there, <strong>ask them about SSL<\/strong> and <strong>SEO<\/strong>. Then you can <strong>cross it off your to-do list<\/strong> and just <strong>chill<\/strong>.<\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-vwq4r5-145a1783370a4732c4d650f77c0fce0e-wrap avia-button-left  avia-builder-el-30  el_after_av_textblock  avia-builder-el-last '><a href=\"https:\/\/www.nettl.com\/uk\/studio-locator\" class=\"avia-button av-vwq4r5-145a1783370a4732c4d650f77c0fce0e av-link-btn avia-icon_select-yes-right-icon avia-size-large avia-position-left avia-color-theme-color\"><span class='avia_iconbox_title' >Find your local Nettl Studio<\/span><span class='avia_button_icon avia_button_icon_right' aria-hidden='true' data-av_icon='\ue875' data-av_iconfont='entypo-fontello'><\/span><\/a><\/div><\/p><\/div>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='after_section_5'  class='main_color av_default_container_wrap container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-21446'><div class='entry-content-wrapper clearfix'><\/p>\n","protected":false},"excerpt":{"rendered":"<p>10 seconds doesn\u2019t seem like a long time, does it? Yet it\u2019s surprising just how many things you can do in such a short space of time. What\u2019s perhaps more surprising is the amount of time it takes someone to decide what they think about your website. First impressions count. How does your website perform on a first date?<\/p>\n","protected":false},"author":4,"featured_media":21468,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"iawp_total_views":3,"footnotes":""},"categories":[16,13],"tags":[],"class_list":["post-21446","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-marketing"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/posts\/21446","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/comments?post=21446"}],"version-history":[{"count":0,"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/posts\/21446\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/media\/21468"}],"wp:attachment":[{"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/media?parent=21446"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/categories?post=21446"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/tags?post=21446"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}