{"id":22489,"date":"2018-09-17T14:35:12","date_gmt":"2018-09-17T13:35:12","guid":{"rendered":"https:\/\/www.nettl.com\/uk\/?p=22489"},"modified":"2021-03-25T16:24:32","modified_gmt":"2021-03-25T16:24:32","slug":"5-ecommerce-myths","status":"publish","type":"post","link":"https:\/\/www.nettl.com\/uk\/5-ecommerce-myths\/","title":{"rendered":"5 eCommerce myths"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m6p6uk1-e08a974870a9496929f4d1820915c684\">\n.avia-section.av-m6p6uk1-e08a974870a9496929f4d1820915c684 .av-parallax .av-parallax-inner{\nbackground-repeat:repeat;\nbackground-image:url(https:\/\/www.nettl.com\/uk\/wp-content\/uploads\/2018\/09\/unicorn-tile-600.gif);\nbackground-position:50% 50%;\nbackground-attachment:scroll;\n}\n.avia-section.av-m6p6uk1-e08a974870a9496929f4d1820915c684 .av-section-color-overlay{\nopacity:0.8;\nbackground-color:#5f326d;\n}\n<\/style>\n<div id='av_section_1'  class='avia-section 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id=\"style-css-av-l3g0d2p-c70c101b78109791840544bd1d97f79e\">\n.avia-image-container.av-l3g0d2p-c70c101b78109791840544bd1d97f79e img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-l3g0d2p-c70c101b78109791840544bd1d97f79e .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-l3g0d2p-c70c101b78109791840544bd1d97f79e av-styling- av-hover-grow avia-align-center  avia-builder-el-3  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-22550 avia-img-lazy-loading-not-22550 avia_image ' src=\"https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/MYTHdecal.png.webp\" alt='ecommerce myths design' title='MYTHdecal'  height=\"500\" width=\"600\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/MYTHdecal.png.webp 600w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/MYTHdecal-80x67.png.webp 80w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/MYTHdecal-300x250.png.webp 300w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/MYTHdecal-450x375.png.webp 450w\" sizes=\"(max-width: 600px) 100vw, 600px\" data-smush-webp-fallback=\"{&quot;src&quot;:&quot;https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/MYTHdecal.png&quot;,&quot;srcset&quot;:&quot;https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/MYTHdecal.png 600w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/MYTHdecal-80x67.png 80w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/MYTHdecal-300x250.png 300w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/MYTHdecal-450x375.png 450w&quot;}\" \/><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kd31jyp-01e5d7d3c2e3bb8cf89629c97abc837d\">\n.flex_column.av-kd31jyp-01e5d7d3c2e3bb8cf89629c97abc837d{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-kd31jyp-01e5d7d3c2e3bb8cf89629c97abc837d av_one_fifth  avia-builder-el-4  el_after_av_three_fifth  el_before_av_hr  flex_column_div av-zero-column-padding  '     ><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k5k9m1d-51091cc6eb2dd90d7c5815284b949ef3\">\n#top .hr.hr-invisible.av-k5k9m1d-51091cc6eb2dd90d7c5815284b949ef3{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-k5k9m1d-51091cc6eb2dd90d7c5815284b949ef3 hr-invisible  avia-builder-el-5  el_after_av_one_fifth  el_before_av_font_icon '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jll44fl-0be57e1e1dd3c1e80d711f07cab9d959\">\n.av_font_icon.av-jll44fl-0be57e1e1dd3c1e80d711f07cab9d959{\ncolor:#ffffff;\nborder-color:#ffffff;\n}\n.av_font_icon.av-jll44fl-0be57e1e1dd3c1e80d711f07cab9d959 .av-icon-char{\nfont-size:60px;\nline-height:60px;\n}\n<\/style>\n<span  class='av_font_icon av-jll44fl-0be57e1e1dd3c1e80d711f07cab9d959 avia_animate_when_visible av-icon-style- avia-icon-pos-center avia-icon-animate'><a href='#security'   class='av-icon-char' aria-hidden='true' data-av_icon='\ue89f' data-av_iconfont='fontawesome' ><\/a><\/span>\n\n<\/div><\/div><\/main><!-- close content main element --><\/div><\/div><\/div><div id='security'  class='avia-section av-j47qelt-bf15a646f64ae25844246c8bb2283b2a main_color avia-section-default avia-no-shadow  avia-builder-el-7  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-22489'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-irhlclt-b9b86aa0b059904912f316d176ca6f61\">\n.flex_column.av-irhlclt-b9b86aa0b059904912f316d176ca6f61{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-irhlclt-b9b86aa0b059904912f316d176ca6f61 av_one_half  avia-builder-el-8  el_before_av_one_half  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-1txvxe9-710f911796c69cef6efb7ae739ec3b3a '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Throughout history, there have been many notable examples of being prepared:<\/p>\n<ul>\n<li>Boy scout founder, <a href=\"https:\/\/blog.scoutingmagazine.org\/2017\/05\/08\/be-prepared-scout-motto-origin\/\" target=\"_blank\" rel=\"noopener noreferrer\">Robert Baden-Powell<\/a>,<\/li>\n<li>the Death Star trap setting <a href=\"https:\/\/en.wikipedia.org\/wiki\/Palpatine\" target=\"_blank\" rel=\"noopener noreferrer\">Emperor Palpatine<\/a>,<\/li>\n<li>and <a href=\"https:\/\/www.youtube.com\/watch?v=zPUe7O3ODHQ\" target=\"_blank\" rel=\"noopener noreferrer\">Scar<\/a> from the Lion King, who wrote a song about it.<\/li>\n<\/ul>\n<p>But now here\u2019s <strong>YOUR CHANCE<\/strong>.<\/p>\n<p>Because, say it quietly, but X Factor being back on the telly means just one thing\u2026 The countdown to eChristmas has begun.<\/p>\n<p>Starting as early as October, the <strong>Golden Quarter<\/strong> is regarded in retail as the period of time in the lead up to Christmas. And if you want a slice of the eCommerce Yule log this year, we need to start now.<\/p>\n<\/div><\/section><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ht4gqpd-3cef0afb44a3ff70447e76d62d64bf2a\">\n.flex_column.av-ht4gqpd-3cef0afb44a3ff70447e76d62d64bf2a{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-ht4gqpd-3cef0afb44a3ff70447e76d62d64bf2a av_one_half  avia-builder-el-10  el_after_av_one_half  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-h2771v5-7a6c69e0f018da1e170b6ffe1cdd1baf\">\n.avia-image-container.av-h2771v5-7a6c69e0f018da1e170b6ffe1cdd1baf img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-h2771v5-7a6c69e0f018da1e170b6ffe1cdd1baf .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-h2771v5-7a6c69e0f018da1e170b6ffe1cdd1baf av-styling- av-hover-grow avia-align-  avia-builder-el-11  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-22524 avia-img-lazy-loading-not-22524 avia_image ' src=\"https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/onYourBike600px.jpg.webp\" alt='man on bike ready' title='onYourBike600px'  height=\"400\" width=\"600\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/onYourBike600px.jpg.webp 600w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/onYourBike600px-80x53.jpg.webp 80w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/onYourBike600px-300x200.jpg.webp 300w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/onYourBike600px-450x300.jpg.webp 450w\" sizes=\"(max-width: 600px) 100vw, 600px\" data-smush-webp-fallback=\"{&quot;src&quot;:&quot;https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/onYourBike600px.jpg&quot;,&quot;srcset&quot;:&quot;https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/onYourBike600px.jpg 600w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/onYourBike600px-80x53.jpg 80w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/onYourBike600px-300x200.jpg 300w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/onYourBike600px-450x300.jpg 450w&quot;}\" \/><\/div><\/div><\/div><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_3'  class='avia-section av-j47qelt-18abbaa63df4444b36602ec6fe5cbb51 main_color avia-section-default avia-no-shadow  avia-builder-el-12  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-22489'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-irhlclt-d4320e3b2c2deac80c5460bd6c289184\">\n.flex_column.av-irhlclt-d4320e3b2c2deac80c5460bd6c289184{\nborder-radius:0px 0px 0px 0px;\npadding:0px 20px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-irhlclt-d4320e3b2c2deac80c5460bd6c289184 av_one_half  avia-builder-el-13  el_before_av_one_half  avia-builder-el-first  first flex_column_div  '     ><section  class='av_textblock_section av-1txvxe9-710f911796c69cef6efb7ae739ec3b3a '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h1>Let&#8217;s begin.<\/h1>\n<div>\n<p>Lots of people tell us they\u2019ve been thinking about selling online for a while now. But something holds them back. Often a doubt about how long it will all take, or how much time or money is involved. And before you know it, weeks go by and we\u2019re all holding hands singing in the New Year once more. &#8220;Next year. We\u2019ll get it sorted next year.&#8221;<\/p>\n<p>Baubles to next year! Get the show on the road. There\u2019s no reason to dawdle.<\/p>\n<p>And to prove it, here are five <strong>myth busting pointers<\/strong> to nudge you into action:<\/p>\n<\/div>\n<\/div><\/section><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ht4gqpd-13cdb74ece239a23fc2e7613df377e35\">\n.flex_column.av-ht4gqpd-13cdb74ece239a23fc2e7613df377e35{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-ht4gqpd-13cdb74ece239a23fc2e7613df377e35 av_one_half  avia-builder-el-15  el_after_av_one_half  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-h2771v5-6d8dad907354bcd12b311c2c16317eb7\">\n.avia-image-container.av-h2771v5-6d8dad907354bcd12b311c2c16317eb7 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-h2771v5-6d8dad907354bcd12b311c2c16317eb7 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-h2771v5-6d8dad907354bcd12b311c2c16317eb7 av-styling- av-hover-grow avia-align-  avia-builder-el-16  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-22541 avia-img-lazy-loading-not-22541 avia_image ' src=\"https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/first-steps-600.jpg.webp\" alt='first steps to ecommerce' title='first-steps-600'  height=\"400\" width=\"600\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/first-steps-600.jpg.webp 600w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/first-steps-600-80x53.jpg.webp 80w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/first-steps-600-300x200.jpg.webp 300w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/first-steps-600-450x300.jpg.webp 450w\" sizes=\"(max-width: 600px) 100vw, 600px\" data-smush-webp-fallback=\"{&quot;src&quot;:&quot;https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/first-steps-600.jpg&quot;,&quot;srcset&quot;:&quot;https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/first-steps-600.jpg 600w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/first-steps-600-80x53.jpg 80w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/first-steps-600-300x200.jpg 300w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/first-steps-600-450x300.jpg 450w&quot;}\" \/><\/div><\/div><\/div><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_4'  class='avia-section av-j47qelt-18abbaa63df4444b36602ec6fe5cbb51 main_color avia-section-default avia-no-shadow  avia-builder-el-17  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-22489'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-irhlclt-d4320e3b2c2deac80c5460bd6c289184\">\n.flex_column.av-irhlclt-d4320e3b2c2deac80c5460bd6c289184{\nborder-radius:0px 0px 0px 0px;\npadding:0px 20px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-irhlclt-d4320e3b2c2deac80c5460bd6c289184 av_one_half  avia-builder-el-18  el_before_av_one_half  avia-builder-el-first  first flex_column_div  '     ><section  class='av_textblock_section av-1txvxe9-710f911796c69cef6efb7ae739ec3b3a '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h3>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-28z0wah-960130451aeb09f2e8315d925e211ba7\">\n.av_font_icon.av-28z0wah-960130451aeb09f2e8315d925e211ba7{\ncolor:#97c700;\nborder-color:#97c700;\n}\n.av_font_icon.av-28z0wah-960130451aeb09f2e8315d925e211ba7 .av-icon-char{\nfont-size:25px;\nline-height:25px;\n}\n<\/style>\n<span  class='av_font_icon av-28z0wah-960130451aeb09f2e8315d925e211ba7 avia_animate_when_visible av-icon-style- avia-icon-pos-left avia-icon-animate'><span class='av-icon-char' aria-hidden='true' data-av_icon='\ue862' data-av_iconfont='fontawesome' ><\/span><\/span> Myth #1<\/h3>\n<h1>You don\u2019t have the time.<\/h1>\n<h3>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1hwxlg9-cd4f8581a54fc0b19b124e6bfebb59bb\">\n.av_font_icon.av-1hwxlg9-cd4f8581a54fc0b19b124e6bfebb59bb{\ncolor:#97c700;\nborder-color:#97c700;\n}\n.av_font_icon.av-1hwxlg9-cd4f8581a54fc0b19b124e6bfebb59bb .av-icon-char{\nfont-size:25px;\nline-height:25px;\n}\n<\/style>\n<span  class='av_font_icon av-1hwxlg9-cd4f8581a54fc0b19b124e6bfebb59bb avia_animate_when_visible av-icon-style- avia-icon-pos-left avia-icon-animate'><span class='av-icon-char' aria-hidden='true' data-av_icon='\ue811' data-av_iconfont='fontawesome' ><\/span><\/span> Balderdash.<\/h3>\n<p>Forget \u2018go big or go home\u2019. Unless you\u2019re backed by Venture Capital, there can be a different narrative here. Why not just &#8216;go and grow\u2019. If you\u2019re short on time, just do what you need to get started. We call this approach Nettl: Agile. Start generating revenue and refine later. Focus on what&#8217;s necessary for launch. Multimillion pound retailer character.com started out selling just one thing. Decide what you want to sell, choose the right ecommerce platform and get it listed.<\/p>\n<\/div><\/section><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ht4gqpd-13cdb74ece239a23fc2e7613df377e35\">\n.flex_column.av-ht4gqpd-13cdb74ece239a23fc2e7613df377e35{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-ht4gqpd-13cdb74ece239a23fc2e7613df377e35 av_one_half  avia-builder-el-22  el_after_av_one_half  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-h2771v5-99f3ff118bde8337fc0d1e761fe1f82e\">\n.avia-image-container.av-h2771v5-99f3ff118bde8337fc0d1e761fe1f82e img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-h2771v5-99f3ff118bde8337fc0d1e761fe1f82e .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-h2771v5-99f3ff118bde8337fc0d1e761fe1f82e av-styling- av-hover-grow avia-align-  avia-builder-el-23  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-22547 avia-img-lazy-loading-not-22547 avia_image \" src=\"https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/ducks-600.jpg.webp\" alt=\"-\" title=\"ducks-600\" height=\"400\" width=\"600\" itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/ducks-600.jpg.webp 600w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/ducks-600-80x53.jpg.webp 80w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/ducks-600-300x200.jpg.webp 300w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/ducks-600-450x300.jpg.webp 450w\" sizes=\"(max-width: 600px) 100vw, 600px\" data-smush-webp-fallback=\"{&quot;src&quot;:&quot;https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/ducks-600.jpg&quot;,&quot;srcset&quot;:&quot;https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/ducks-600.jpg 600w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/ducks-600-80x53.jpg 80w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/ducks-600-300x200.jpg 300w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/ducks-600-450x300.jpg 450w&quot;}\"><\/div><\/div><\/div><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_5'  class='avia-section av-j47qelt-18abbaa63df4444b36602ec6fe5cbb51 main_color avia-section-default avia-no-shadow  avia-builder-el-24  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-22489'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-irhlclt-d4320e3b2c2deac80c5460bd6c289184\">\n.flex_column.av-irhlclt-d4320e3b2c2deac80c5460bd6c289184{\nborder-radius:0px 0px 0px 0px;\npadding:0px 20px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-irhlclt-d4320e3b2c2deac80c5460bd6c289184 av_one_half  avia-builder-el-25  el_before_av_one_half  avia-builder-el-first  first flex_column_div  '     ><section  class='av_textblock_section av-1txvxe9-710f911796c69cef6efb7ae739ec3b3a '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h3>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-16odjw9-401aa5dc1d568d77b21352a556fac928\">\n.av_font_icon.av-16odjw9-401aa5dc1d568d77b21352a556fac928{\ncolor:#97c700;\nborder-color:#97c700;\n}\n.av_font_icon.av-16odjw9-401aa5dc1d568d77b21352a556fac928 .av-icon-char{\nfont-size:25px;\nline-height:25px;\n}\n<\/style>\n<span  class='av_font_icon av-16odjw9-401aa5dc1d568d77b21352a556fac928 avia_animate_when_visible av-icon-style- avia-icon-pos-left avia-icon-animate'><span class='av-icon-char' aria-hidden='true' data-av_icon='\ue862' data-av_iconfont='fontawesome' ><\/span><\/span> Myth #2<\/h3>\n<h1>It\u2019s expensive.<\/h1>\n<h3>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ilxf89-505570712520d7cdbe12d89d430b2932\">\n.av_font_icon.av-ilxf89-505570712520d7cdbe12d89d430b2932{\ncolor:#97c700;\nborder-color:#97c700;\n}\n.av_font_icon.av-ilxf89-505570712520d7cdbe12d89d430b2932 .av-icon-char{\nfont-size:25px;\nline-height:25px;\n}\n<\/style>\n<span  class='av_font_icon av-ilxf89-505570712520d7cdbe12d89d430b2932 avia_animate_when_visible av-icon-style- avia-icon-pos-left avia-icon-animate'><span class='av-icon-char' aria-hidden='true' data-av_icon='\ue811' data-av_iconfont='fontawesome' ><\/span><\/span> Poppycock.<\/h3>\n<p>Average costs to open a \u2018bricks and mortar\u2019 store are reported to be as high as \u00a394,000. Fortunately, clicks don\u2019t need to cost as much as bricks. Our eCommerce solutions typically range from around \u00a33k &#8211; \u00a310k. But other options for smaller stores or product launches and events could be even less. Ask us about how Brambl Basket could see you selling online for just a few hundred pounds.<\/p>\n<\/div><\/section><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ht4gqpd-13cdb74ece239a23fc2e7613df377e35\">\n.flex_column.av-ht4gqpd-13cdb74ece239a23fc2e7613df377e35{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-ht4gqpd-13cdb74ece239a23fc2e7613df377e35 av_one_half  avia-builder-el-29  el_after_av_one_half  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-h2771v5-a8c9d834f58b5c1a09b6a2099e085340\">\n.avia-image-container.av-h2771v5-a8c9d834f58b5c1a09b6a2099e085340 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-h2771v5-a8c9d834f58b5c1a09b6a2099e085340 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-h2771v5-a8c9d834f58b5c1a09b6a2099e085340 av-styling- av-hover-grow avia-align-  avia-builder-el-30  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-22546 avia-img-lazy-loading-not-22546 avia_image ' src=\"https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/humm-600.jpg.webp\" alt='expensive design' title='humm-600'  height=\"399\" width=\"600\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/humm-600.jpg.webp 600w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/humm-600-80x53.jpg.webp 80w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/humm-600-300x200.jpg.webp 300w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/humm-600-450x299.jpg.webp 450w\" sizes=\"(max-width: 600px) 100vw, 600px\" data-smush-webp-fallback=\"{&quot;src&quot;:&quot;https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/humm-600.jpg&quot;,&quot;srcset&quot;:&quot;https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/humm-600.jpg 600w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/humm-600-80x53.jpg 80w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/humm-600-300x200.jpg 300w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/humm-600-450x299.jpg 450w&quot;}\" \/><\/div><\/div><\/div><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_6'  class='avia-section av-j47qelt-18abbaa63df4444b36602ec6fe5cbb51 main_color avia-section-default avia-no-shadow  avia-builder-el-31  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-22489'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-irhlclt-d4320e3b2c2deac80c5460bd6c289184\">\n.flex_column.av-irhlclt-d4320e3b2c2deac80c5460bd6c289184{\nborder-radius:0px 0px 0px 0px;\npadding:0px 20px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-irhlclt-d4320e3b2c2deac80c5460bd6c289184 av_one_half  avia-builder-el-32  el_before_av_one_half  avia-builder-el-first  first flex_column_div  '     ><section  class='av_textblock_section av-1txvxe9-710f911796c69cef6efb7ae739ec3b3a '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h3>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-16odjw9-401aa5dc1d568d77b21352a556fac928\">\n.av_font_icon.av-16odjw9-401aa5dc1d568d77b21352a556fac928{\ncolor:#97c700;\nborder-color:#97c700;\n}\n.av_font_icon.av-16odjw9-401aa5dc1d568d77b21352a556fac928 .av-icon-char{\nfont-size:25px;\nline-height:25px;\n}\n<\/style>\n<span  class='av_font_icon av-16odjw9-401aa5dc1d568d77b21352a556fac928 avia_animate_when_visible av-icon-style- avia-icon-pos-left avia-icon-animate'><span class='av-icon-char' aria-hidden='true' data-av_icon='\ue862' data-av_iconfont='fontawesome' ><\/span><\/span> Myth #3<\/h3>\n<h1>Taking payment is complicated.<\/h1>\n<h3>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ilxf89-505570712520d7cdbe12d89d430b2932\">\n.av_font_icon.av-ilxf89-505570712520d7cdbe12d89d430b2932{\ncolor:#97c700;\nborder-color:#97c700;\n}\n.av_font_icon.av-ilxf89-505570712520d7cdbe12d89d430b2932 .av-icon-char{\nfont-size:25px;\nline-height:25px;\n}\n<\/style>\n<span  class='av_font_icon av-ilxf89-505570712520d7cdbe12d89d430b2932 avia_animate_when_visible av-icon-style- avia-icon-pos-left avia-icon-animate'><span class='av-icon-char' aria-hidden='true' data-av_icon='\ue811' data-av_iconfont='fontawesome' ><\/span><\/span> Codswallop.<\/h3>\n<p>The whole payment gateway thing can appear to be quiet daunting at the beginning. Enough to put people off before they\u2019ve begun. But the truth is there are plenty of plug and play payment solutions about to make taking payments a doddle. If you have a payment provider in mind, there\u2019s probably an existing integration available for them, either free or for a small fee. If you haven\u2019t decided on one just yet, we recommend stripe.<\/p>\n<\/div><\/section><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ht4gqpd-13cdb74ece239a23fc2e7613df377e35\">\n.flex_column.av-ht4gqpd-13cdb74ece239a23fc2e7613df377e35{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-ht4gqpd-13cdb74ece239a23fc2e7613df377e35 av_one_half  avia-builder-el-36  el_after_av_one_half  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-h2771v5-038dd7cf9e424f6f8f7b5108a522555c\">\n.avia-image-container.av-h2771v5-038dd7cf9e424f6f8f7b5108a522555c img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-h2771v5-038dd7cf9e424f6f8f7b5108a522555c .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-h2771v5-038dd7cf9e424f6f8f7b5108a522555c av-styling- av-hover-grow avia-align-  avia-builder-el-37  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-22543 avia-img-lazy-loading-not-22543 avia_image ' src=\"https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/bus600.jpg.webp\" alt='payment gateway confusion' title='bus600'  height=\"400\" width=\"600\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/bus600.jpg.webp 600w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/bus600-80x53.jpg.webp 80w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/bus600-300x200.jpg.webp 300w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/bus600-450x300.jpg.webp 450w\" sizes=\"(max-width: 600px) 100vw, 600px\" data-smush-webp-fallback=\"{&quot;src&quot;:&quot;https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/bus600.jpg&quot;,&quot;srcset&quot;:&quot;https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/bus600.jpg 600w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/bus600-80x53.jpg 80w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/bus600-300x200.jpg 300w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/bus600-450x300.jpg 450w&quot;}\" \/><\/div><\/div><\/div><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_7'  class='avia-section av-j47qelt-18abbaa63df4444b36602ec6fe5cbb51 main_color avia-section-default avia-no-shadow  avia-builder-el-38  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-22489'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-irhlclt-d4320e3b2c2deac80c5460bd6c289184\">\n.flex_column.av-irhlclt-d4320e3b2c2deac80c5460bd6c289184{\nborder-radius:0px 0px 0px 0px;\npadding:0px 20px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-irhlclt-d4320e3b2c2deac80c5460bd6c289184 av_one_half  avia-builder-el-39  el_before_av_one_half  avia-builder-el-first  first flex_column_div  '     ><section  class='av_textblock_section av-1txvxe9-710f911796c69cef6efb7ae739ec3b3a '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h3>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-16odjw9-401aa5dc1d568d77b21352a556fac928\">\n.av_font_icon.av-16odjw9-401aa5dc1d568d77b21352a556fac928{\ncolor:#97c700;\nborder-color:#97c700;\n}\n.av_font_icon.av-16odjw9-401aa5dc1d568d77b21352a556fac928 .av-icon-char{\nfont-size:25px;\nline-height:25px;\n}\n<\/style>\n<span  class='av_font_icon av-16odjw9-401aa5dc1d568d77b21352a556fac928 avia_animate_when_visible av-icon-style- avia-icon-pos-left avia-icon-animate'><span class='av-icon-char' aria-hidden='true' data-av_icon='\ue862' data-av_iconfont='fontawesome' ><\/span><\/span> Myth #4<\/h3>\n<h1>You have to sell something unique.<\/h1>\n<h3>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ilxf89-505570712520d7cdbe12d89d430b2932\">\n.av_font_icon.av-ilxf89-505570712520d7cdbe12d89d430b2932{\ncolor:#97c700;\nborder-color:#97c700;\n}\n.av_font_icon.av-ilxf89-505570712520d7cdbe12d89d430b2932 .av-icon-char{\nfont-size:25px;\nline-height:25px;\n}\n<\/style>\n<span  class='av_font_icon av-ilxf89-505570712520d7cdbe12d89d430b2932 avia_animate_when_visible av-icon-style- avia-icon-pos-left avia-icon-animate'><span class='av-icon-char' aria-hidden='true' data-av_icon='\ue811' data-av_iconfont='fontawesome' ><\/span><\/span> Hornswoggle.<\/h3>\n<p>The media would often have us believe that in order to succeed online, you need to unleash the next big thing. Something the world hasn\u2019t seen before. But there are plenty of examples of people who did a great job of simply serving an existing market with just a sprinkling of innovation. Amazon only sold books. Zappos sold shoes. OK, they\u2019re bad examples because those eCommerce starlings were created at the dawn of an era. Interflora was founded in 1908, but that didn\u2019t stop Bloom &amp; Wild smashing it today after modest beginnings in 2013.<\/p>\n<\/div><\/section><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ht4gqpd-13cdb74ece239a23fc2e7613df377e35\">\n.flex_column.av-ht4gqpd-13cdb74ece239a23fc2e7613df377e35{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-ht4gqpd-13cdb74ece239a23fc2e7613df377e35 av_one_half  avia-builder-el-43  el_after_av_one_half  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-h2771v5-719f9920b91eea33d0a45636fc29a1c0\">\n.avia-image-container.av-h2771v5-719f9920b91eea33d0a45636fc29a1c0 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-h2771v5-719f9920b91eea33d0a45636fc29a1c0 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-h2771v5-719f9920b91eea33d0a45636fc29a1c0 av-styling- av-hover-grow avia-align-  avia-builder-el-44  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-22545 avia-img-lazy-loading-not-22545 avia_image ' src=\"https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/unique.jpg.webp\" alt='something unique' title='unique'  height=\"401\" width=\"600\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/unique.jpg.webp 600w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/unique-80x53.jpg.webp 80w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/unique-300x201.jpg.webp 300w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/unique-450x301.jpg.webp 450w\" sizes=\"(max-width: 600px) 100vw, 600px\" data-smush-webp-fallback=\"{&quot;src&quot;:&quot;https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/unique.jpg&quot;,&quot;srcset&quot;:&quot;https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/unique.jpg 600w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/unique-80x53.jpg 80w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/unique-300x201.jpg 300w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/unique-450x301.jpg 450w&quot;}\" \/><\/div><\/div><\/div><\/div><\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_8'  class='avia-section av-j47qelt-18abbaa63df4444b36602ec6fe5cbb51 main_color avia-section-default avia-no-shadow  avia-builder-el-45  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-22489'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-irhlclt-d4320e3b2c2deac80c5460bd6c289184\">\n.flex_column.av-irhlclt-d4320e3b2c2deac80c5460bd6c289184{\nborder-radius:0px 0px 0px 0px;\npadding:0px 20px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-irhlclt-d4320e3b2c2deac80c5460bd6c289184 av_one_half  avia-builder-el-46  el_before_av_one_half  avia-builder-el-first  first flex_column_div  '     ><section  class='av_textblock_section av-1txvxe9-710f911796c69cef6efb7ae739ec3b3a '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h3>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-16odjw9-401aa5dc1d568d77b21352a556fac928\">\n.av_font_icon.av-16odjw9-401aa5dc1d568d77b21352a556fac928{\ncolor:#97c700;\nborder-color:#97c700;\n}\n.av_font_icon.av-16odjw9-401aa5dc1d568d77b21352a556fac928 .av-icon-char{\nfont-size:25px;\nline-height:25px;\n}\n<\/style>\n<span  class='av_font_icon av-16odjw9-401aa5dc1d568d77b21352a556fac928 avia_animate_when_visible av-icon-style- avia-icon-pos-left avia-icon-animate'><span class='av-icon-char' aria-hidden='true' data-av_icon='\ue862' data-av_iconfont='fontawesome' ><\/span><\/span> Myth #5<\/h3>\n<h1>If you build it, they will come.<\/h1>\n<h3>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ilxf89-505570712520d7cdbe12d89d430b2932\">\n.av_font_icon.av-ilxf89-505570712520d7cdbe12d89d430b2932{\ncolor:#97c700;\nborder-color:#97c700;\n}\n.av_font_icon.av-ilxf89-505570712520d7cdbe12d89d430b2932 .av-icon-char{\nfont-size:25px;\nline-height:25px;\n}\n<\/style>\n<span  class='av_font_icon av-ilxf89-505570712520d7cdbe12d89d430b2932 avia_animate_when_visible av-icon-style- avia-icon-pos-left avia-icon-animate'><span class='av-icon-char' aria-hidden='true' data-av_icon='\ue811' data-av_iconfont='fontawesome' ><\/span><\/span> Tommyrot.<\/h3>\n<p>Just creating an online shop with great products and customer service isn\u2019t enough. Invest time in producing unique and helpful content: Videos, articles and guides that will attract your audience. <a href=\"https:\/\/www.nettl.com\/uk\/seo\">SEO<\/a>, PPC and Social should be a big part of your amplification strategy, along with a mix of offline marketing. If you make your own merchandise, you might want to reach out to influencers on social media. It\u2019s not all about the spend if you make it about the story.<\/p>\n<\/div><\/section><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ht4gqpd-13cdb74ece239a23fc2e7613df377e35\">\n.flex_column.av-ht4gqpd-13cdb74ece239a23fc2e7613df377e35{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-ht4gqpd-13cdb74ece239a23fc2e7613df377e35 av_one_half  avia-builder-el-50  el_after_av_one_half  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-h2771v5-4aa554f0824403666474ce6608fa769f\">\n.avia-image-container.av-h2771v5-4aa554f0824403666474ce6608fa769f img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-h2771v5-4aa554f0824403666474ce6608fa769f .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-h2771v5-4aa554f0824403666474ce6608fa769f av-styling- av-hover-grow avia-align-  avia-builder-el-51  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-22544 avia-img-lazy-loading-not-22544 avia_image ' src=\"https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/flowers-600.jpg.webp\" alt='sole trader online flower shop' title='flowers-600'  height=\"400\" width=\"600\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/flowers-600.jpg.webp 600w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/flowers-600-80x53.jpg.webp 80w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/flowers-600-300x200.jpg.webp 300w, https:\/\/www.nettl.com\/uk\/wp-content\/smush-webp\/2018\/09\/flowers-600-450x300.jpg.webp 450w\" sizes=\"(max-width: 600px) 100vw, 600px\" data-smush-webp-fallback=\"{&quot;src&quot;:&quot;https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/flowers-600.jpg&quot;,&quot;srcset&quot;:&quot;https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/flowers-600.jpg 600w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/flowers-600-80x53.jpg 80w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/flowers-600-300x200.jpg 300w, https:\\\/\\\/www.nettl.com\\\/uk\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/flowers-600-450x300.jpg 450w&quot;}\" \/><\/div><\/div><\/div><\/div><\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-j47qelt-cc53588a62e27ef11ce2f551bd232298\">\n.avia-section.av-j47qelt-cc53588a62e27ef11ce2f551bd232298{\nbackground-color:#e6eaec;\nbackground-image:unset;\n}\n<\/style>\n<div id='security'  class='avia-section av-j47qelt-cc53588a62e27ef11ce2f551bd232298 main_color avia-section-default avia-no-border-styling  avia-builder-el-52  el_after_av_section  avia-builder-el-last  avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-22489'><div class='entry-content-wrapper clearfix'>\n<section  class='av_textblock_section av-1txvxe9-710f911796c69cef6efb7ae739ec3b3a '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h3 style=\"text-align: center;\">Nettl studios across the country are poised to help you sell online, wherever you are on your eCommerce journey. We\u2019ve helped Patricia sell pet food from her pantry and Wanda to export widgets from her warehouse.<\/h3>\n<h3><\/h3>\n<\/div><\/section>\n<div  class='avia-button-wrap av-jinlazj9-f47f8387f79c7df52db169272c375004-wrap avia-button-center  avia-builder-el-54  el_after_av_textblock  avia-builder-el-last '><a href=\"https:\/\/www.nettl.com\/uk\/studio-locator\" class=\"avia-button av-jinlazj9-f47f8387f79c7df52db169272c375004 av-link-btn avia-icon_select-yes-left-icon avia-size-large avia-position-center avia-color-theme-color\"><span class='avia_button_icon avia_button_icon_left' aria-hidden='true' data-av_icon='\ue803' data-av_iconfont='entypo-fontello'><\/span><span class='avia_iconbox_title' >Find your nearest Nettl<\/span><\/a><\/div>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='after_section_9'  class='main_color av_default_container_wrap container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-22489'><div class='entry-content-wrapper clearfix'><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Say it quietly, but X-Factor being back on the telly means just one thing\u2026 The countdown to eChristmas has begun. And if you want a slice of the &#8216;Golden Quarter&#8217; this season, we need to start now. Here are 5 Myth busting pointers to help you get started selling online. (Plus 5 quirky old-fashioned ways to say nonsense!)<\/p>\n","protected":false},"author":4,"featured_media":22526,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"iawp_total_views":5,"footnotes":""},"categories":[16],"tags":[],"class_list":["post-22489","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/posts\/22489","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/comments?post=22489"}],"version-history":[{"count":0,"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/posts\/22489\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/media\/22526"}],"wp:attachment":[{"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/media?parent=22489"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/categories?post=22489"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nettl.com\/uk\/wp-json\/wp\/v2\/tags?post=22489"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}