{"id":55499,"date":"2023-09-21T08:51:31","date_gmt":"2023-09-21T07:51:31","guid":{"rendered":"https:\/\/www.nettl.com\/us\/?p=55499"},"modified":"2023-09-21T09:13:37","modified_gmt":"2023-09-21T08:13:37","slug":"two-reasons","status":"publish","type":"post","link":"https:\/\/www.nettl.com\/us\/two-reasons\/","title":{"rendered":"Two Reasons"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m6p6uk1-e05db8cf18329a0c5c65197b5a13fe1b\">\n.avia-section.av-m6p6uk1-e05db8cf18329a0c5c65197b5a13fe1b{\nbackground-repeat:no-repeat;\nbackground-image:url(https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/2Reasons-bknd-image.jpeg);\nbackground-position:50% 50%;\nbackground-attachment:fixed;\n}\n<\/style>\n<div id='av_section_1'  class='avia-section av-m6p6uk1-e05db8cf18329a0c5c65197b5a13fe1b main_color avia-section-default avia-no-border-styling  avia-builder-el-0  el_before_av_section  avia-builder-el-first  avia-full-stretch avia-bg-style-fixed av-minimum-height av-minimum-height-75 av-height-75  container_wrap sidebar_right'  data-section-bg-repeat='stretch' data-av_minimum_height_pc='75' data-av_min_height_opt='75'><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-55499'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ltiqikx-47e4571d82719babe8a91e86b231f319\">\n.flex_column.av-ltiqikx-47e4571d82719babe8a91e86b231f319{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-ltiqikx-47e4571d82719babe8a91e86b231f319 av_one_fifth  avia-builder-el-1  el_before_av_three_fifth  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-l6g8yup-73217360e797de55fbd2c7aa214d6784\">\n.flex_column.av-l6g8yup-73217360e797de55fbd2c7aa214d6784{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-l6g8yup-73217360e797de55fbd2c7aa214d6784 av_three_fifth  avia-builder-el-2  el_after_av_one_fifth  el_before_av_one_fifth  flex_column_div av-animated-generic fade-in av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-l3g0d2p-358566084319884fec111bff9eecba1a\">\n.avia-image-container.av-l3g0d2p-358566084319884fec111bff9eecba1a img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-l3g0d2p-358566084319884fec111bff9eecba1a .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-l3g0d2p-358566084319884fec111bff9eecba1a av-styling- av-hover-grow avia-align-center  avia-builder-el-3  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-55510 avia-img-lazy-loading-not-55510 avia_image ' src=\"https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/2Reasons-logo-500.png\" alt='' title='2Reasons-logo-500'  height=\"500\" width=\"500\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/2Reasons-logo-500.png 500w, https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/2Reasons-logo-500-300x300.png 300w, https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/2Reasons-logo-500-80x80.png 80w, https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/2Reasons-logo-500-36x36.png 36w, https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/2Reasons-logo-500-180x180.png 180w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kd31jyp-01e5d7d3c2e3bb8cf89629c97abc837d\">\n.flex_column.av-kd31jyp-01e5d7d3c2e3bb8cf89629c97abc837d{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-kd31jyp-01e5d7d3c2e3bb8cf89629c97abc837d av_one_fifth  avia-builder-el-4  el_after_av_three_fifth  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><\/div><\/div><\/div><\/main><!-- close content main element --><\/div><\/div><div id='familiarity'  class='avia-section av-2qwy3ht-8a2c23e8b96a4ca6a0ee5518929c44bc main_color avia-section-default avia-no-border-styling  avia-builder-el-5  el_after_av_section  avia-builder-el-last  avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-55499'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jp009ut1-c2a891abf735c7eb7a5c24d037e4b61f\">\n.flex_column.av-jp009ut1-c2a891abf735c7eb7a5c24d037e4b61f{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-jp009ut1-c2a891abf735c7eb7a5c24d037e4b61f av_one_fifth  avia-builder-el-6  el_before_av_three_fifth  avia-builder-el-first  first flex_column_div av-hide-on-mobile av-zero-column-padding  '     ><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-28z32gh-8306082e681bdb1a559cb023abad5737\">\n.flex_column.av-28z32gh-8306082e681bdb1a559cb023abad5737{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-28z32gh-8306082e681bdb1a559cb023abad5737 av_three_fifth  avia-builder-el-7  el_after_av_one_fifth  el_before_av_one_fifth  flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-1txvxe9-3461d3daee65744295e6faf23d8cd461 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h1>Keep them coming back for more<\/h1>\n<p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-v4g6ak-1d639df38b074c4c8eeb90b09a79d152\">\n.av_font_icon.av-v4g6ak-1d639df38b074c4c8eeb90b09a79d152 .av-icon-char{\nfont-size:1em;\nline-height:1em;\n}\n<\/style>\n<span  class='av_font_icon av-v4g6ak-1d639df38b074c4c8eeb90b09a79d152 avia_animate_when_visible av-icon-style- avia-icon-pos-left av-no-color avia-icon-animate'><span class='av-icon-char' aria-hidden='true' data-av_icon='\ue862' data-av_iconfont='entypo-fontello' ><\/span><\/span>\u00a0<em><strong>approx 2 minute read<\/strong><\/em><\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jp00gvdr-98d064f8eb1dbe52dc1f9fd3cb904193\">\n#top .hr.hr-invisible.av-jp00gvdr-98d064f8eb1dbe52dc1f9fd3cb904193{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-jp00gvdr-98d064f8eb1dbe52dc1f9fd3cb904193 hr-invisible  avia-builder-el-10  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-1txvxe9-14-2db93245a0d76a0880dc526677de2ad4 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2>Why does your website exist?<\/h2>\n<p>It may surprise you to hear there are only two reasons to have a <a href=\"https:\/\/www.nettl.com\/us\/web\/\" target=\"_blank\" rel=\"noopener\">website<\/a>.<\/p>\n<p>Can you guess what they are?<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jp00gvdr-13-ea769b179103e08e33cb9b34f6ae153b\">\n#top .hr.hr-invisible.av-jp00gvdr-13-ea769b179103e08e33cb9b34f6ae153b{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-jp00gvdr-13-ea769b179103e08e33cb9b34f6ae153b hr-invisible  avia-builder-el-12  el_after_av_textblock  el_before_av_image '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-h2771v5-0d1fe48622c22cec58aa9a683794c72c\">\n.avia-image-container.av-h2771v5-0d1fe48622c22cec58aa9a683794c72c img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-h2771v5-0d1fe48622c22cec58aa9a683794c72c .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-h2771v5-0d1fe48622c22cec58aa9a683794c72c av-styling- avia-align-  avia-builder-el-13  el_after_av_hr  el_before_av_hr '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-55505 avia-img-lazy-loading-not-55505 avia_image ' src=\"https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/man-thinking-900.jpeg\" alt='' title='man-thinking-900'  height=\"601\" width=\"900\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/man-thinking-900.jpeg 900w, https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/man-thinking-900-300x200.jpeg 300w, https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/man-thinking-900-80x53.jpeg 80w, https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/man-thinking-900-768x513.jpeg 768w, https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/man-thinking-900-705x471.jpeg 705w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jp00gvdr-6-f989f7d47dbf7b02a29fe94e93baa34b\">\n#top .hr.hr-invisible.av-jp00gvdr-6-f989f7d47dbf7b02a29fe94e93baa34b{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-jp00gvdr-6-f989f7d47dbf7b02a29fe94e93baa34b hr-invisible  avia-builder-el-14  el_after_av_image  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-1txvxe9-7-127e32a057822d236fa7dac47cdd699f '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2>Thousands of websites. One aim.<\/h2>\n<p>We have made thousands of <a href=\"https:\/\/www.nettl.com\/us\/portfolio\/\" target=\"_blank\" rel=\"noopener\">websites<\/a>.<br \/>\nAnd the goal for every single one is to either<\/p>\n<ul>\n<li><em><strong>Make money,<\/strong><\/em><\/li>\n<li><em><strong>Help people,<\/strong><\/em><\/li>\n<li><em><strong>Or both.<\/strong><\/em><\/li>\n<\/ul>\n<p>We <em>challenge you<\/em> to think of any website that doesn\u2019t boil down to one of those two reasons.<\/p>\n<p>If you disagree, we\u2019d LOVE to hear from you. Let&#8217;s have a conversation on <a href=\"https:\/\/twitter.com\/nettl_uk\" target=\"_blank\" rel=\"noopener\">Twitter<\/a> <em>(yep, we\u2019re still calling it that for the moment).<\/em><\/p>\n<p>Granted, there are <em>hundreds of ways<\/em> in which websites can <em>help people<\/em> or <em>make money<\/em>.<\/p>\n<p>There can be a particular focus on any of these areas or a combination.<\/p>\n<p>But ultimately they all lead to one thing. All websites share a common goal.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jp00gvdr-4-7d9316025ee48a07958e5dcd1627d38a\">\n#top .hr.hr-invisible.av-jp00gvdr-4-7d9316025ee48a07958e5dcd1627d38a{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-jp00gvdr-4-7d9316025ee48a07958e5dcd1627d38a hr-invisible  avia-builder-el-16  el_after_av_textblock  el_before_av_image '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-h2771v5-5-f0f885855de64ce67c11e5f90c5927aa\">\n.avia-image-container.av-h2771v5-5-f0f885855de64ce67c11e5f90c5927aa img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-h2771v5-5-f0f885855de64ce67c11e5f90c5927aa .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-h2771v5-5-f0f885855de64ce67c11e5f90c5927aa av-styling- avia-align-  avia-builder-el-17  el_after_av_hr  el_before_av_hr '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-55507 avia-img-lazy-loading-not-55507 avia_image ' src=\"https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/water-slides-900.jpeg\" alt='' title='water-slides-900'  height=\"675\" width=\"900\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/water-slides-900.jpeg 900w, https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/water-slides-900-300x225.jpeg 300w, https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/water-slides-900-80x60.jpeg 80w, https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/water-slides-900-768x576.jpeg 768w, https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/water-slides-900-705x529.jpeg 705w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jp00gvdr-2-e0757191eb24c036ba193ee969f20a5e\">\n#top .hr.hr-invisible.av-jp00gvdr-2-e0757191eb24c036ba193ee969f20a5e{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-jp00gvdr-2-e0757191eb24c036ba193ee969f20a5e hr-invisible  avia-builder-el-18  el_after_av_image  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-1txvxe9-3-b9418e6fc8b22e9b1a2edc575a4654ab '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2>What&#8217;s your goal?<\/h2>\n<h3>To grow email subscribers.<\/h3>\n<p><strong>OK. <\/strong><em><strong>Why?<\/strong><\/em><\/p>\n<p>Yep, you guessed it. Ultimately the goal is to<\/p>\n<ul>\n<li>Sell something to your subscribers<\/li>\n<li>Continue to grow your list (so you can sell something to your subscribers)<\/li>\n<li>To sell sponsorship opportunities<\/li>\n<li>To help people hoping you can indirectly sell them something<\/li>\n<li>Or to help people from the goodness of your heart.<\/li>\n<\/ul>\n<h3>People often say they want a website so they appear credible.<\/h3>\n<p><strong>Fair enough. <em>Why?<\/em><\/strong><\/p>\n<p>So you look professional.<\/p>\n<p><em>Yes. But why?<\/em><\/p>\n<p>So they trust you.<\/p>\n<p><em>Who?<\/em><\/p>\n<p>Everyone.<\/p>\n<p><em>Everyone??<\/em><\/p>\n<p>Well, potential customers.<\/p>\n<p><em>Why would you care what they think?<\/em><\/p>\n<p>Because you want them to buy from you.<\/p>\n<p><em>BINGO!!<\/em><\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1l6u5y4-33a4440c16ecf4ce803f43f75e4a076e\">\n#top .hr.hr-invisible.av-1l6u5y4-33a4440c16ecf4ce803f43f75e4a076e{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-1l6u5y4-33a4440c16ecf4ce803f43f75e4a076e hr-invisible  avia-builder-el-20  el_after_av_textblock  el_before_av_image '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-12rcpek-56dd04256d438e147717e2875d30b27a\">\n.avia-image-container.av-12rcpek-56dd04256d438e147717e2875d30b27a img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-12rcpek-56dd04256d438e147717e2875d30b27a .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-12rcpek-56dd04256d438e147717e2875d30b27a av-styling- avia-align-  avia-builder-el-21  el_after_av_hr  el_before_av_hr '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-55506 avia-img-lazy-loading-not-55506 avia_image ' src=\"https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/peace-sign-900.jpeg\" alt='' title='peace-sign-900'  height=\"600\" width=\"900\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/peace-sign-900.jpeg 900w, https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/peace-sign-900-300x200.jpeg 300w, https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/peace-sign-900-80x53.jpeg 80w, https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/peace-sign-900-768x512.jpeg 768w, https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/peace-sign-900-705x470.jpeg 705w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ul8kkc-6db1cdaae629aed534625d330c05c0cb\">\n#top .hr.hr-invisible.av-ul8kkc-6db1cdaae629aed534625d330c05c0cb{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-ul8kkc-6db1cdaae629aed534625d330c05c0cb hr-invisible  avia-builder-el-22  el_after_av_image  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-lmp2328e-f2ef3d4008f56ba6d08373af1324e0d1 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2>There may be more reasons.<\/h2>\n<p>In fact, here are <strong>25 things<\/strong> you might want your website to achieve.<\/p>\n<ol>\n<li><em><strong>To sell your products<\/strong><\/em><\/li>\n<li><em><strong>To let people know where you can buy your products<\/strong><\/em><\/li>\n<li><em><strong>To sell someone else\u2019s products<\/strong><\/em><\/li>\n<li><em><strong>To educate people about your products<\/strong><\/em><\/li>\n<li><em><strong>To showcase my portfolio<\/strong><\/em><\/li>\n<li><em><strong>To showcase talent<\/strong><\/em><\/li>\n<li><em><strong>To provide news and coverage<\/strong><\/em><\/li>\n<li><em><strong>To grow email subscribers<\/strong><\/em><\/li>\n<li><em><strong>To get more customers \/ leads \/ calls \/ enquiries (select all applicable!)<\/strong><\/em><\/li>\n<li><em><strong>To get bookings<\/strong><\/em><\/li>\n<li><em><strong>To get appointments<\/strong><\/em><\/li>\n<li><em><strong>To get more users of your thing<\/strong><\/em><\/li>\n<li><em><strong>To provide customer service<\/strong><\/em><\/li>\n<li><em><strong>To help people find information<\/strong><\/em><\/li>\n<li><em><strong>To help people find services<\/strong><\/em><\/li>\n<li><em><strong>To help people make choices<\/strong><\/em><\/li>\n<li><em><strong>To boost brand awareness<\/strong><\/em><\/li>\n<li><em><strong>To position your company<\/strong><\/em><\/li>\n<li><em><strong>To show credibility<\/strong><\/em><\/li>\n<li><em><strong>To exchange information<\/strong><\/em><\/li>\n<li><em><strong>To be available 24\/7<\/strong><\/em><\/li>\n<li><em><strong>To send something<\/strong><\/em><\/li>\n<li><em><strong>To find people<\/strong><\/em><\/li>\n<li><em><strong>To gather data<\/strong><\/em><\/li>\n<li><em><strong>To store information<\/strong><\/em><\/li>\n<\/ol>\n<p>What others can you think of? @mention us on <a href=\"https:\/\/twitter.com\/nettl_uk\" target=\"_blank\" rel=\"noopener\">Twitter<\/a> with your thoughts.<\/p>\n<p>But whatever top-level reason, it will always filter down to one of these two things:<\/p>\n<ul>\n<li><em><strong>Helping people, or<\/strong><\/em><\/li>\n<li><em><strong>Making money<\/strong><\/em><\/li>\n<\/ul>\n<p><strong>Or usually, both.<\/strong> Seeing as those things tend to go hand in hand.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-17ixty4-014605450ff1716d229101f137ef431f\">\n#top .hr.hr-invisible.av-17ixty4-014605450ff1716d229101f137ef431f{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-17ixty4-014605450ff1716d229101f137ef431f hr-invisible  avia-builder-el-24  el_after_av_textblock  el_before_av_image '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lmrhza0g-97e0d567ab9bffa258fda0a321ff36cc\">\n.avia-image-container.av-lmrhza0g-97e0d567ab9bffa258fda0a321ff36cc img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-lmrhza0g-97e0d567ab9bffa258fda0a321ff36cc .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-lmrhza0g-97e0d567ab9bffa258fda0a321ff36cc av-styling- avia-align-  avia-builder-el-25  el_after_av_hr  el_before_av_hr '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-55504 avia-img-lazy-loading-not-55504 avia_image ' src=\"https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/exeter-studio-team-sign-900.jpeg\" alt='' title='exeter-studio-team-sign-900'  height=\"601\" width=\"900\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/exeter-studio-team-sign-900.jpeg 900w, https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/exeter-studio-team-sign-900-300x200.jpeg 300w, https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/exeter-studio-team-sign-900-80x53.jpeg 80w, https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/exeter-studio-team-sign-900-768x513.jpeg 768w, https:\/\/www.nettl.com\/us\/wp-content\/uploads\/2023\/09\/exeter-studio-team-sign-900-705x471.jpeg 705w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-iktfwc-072e629ff0a4b39e37a75af7b72f4782\">\n#top .hr.hr-invisible.av-iktfwc-072e629ff0a4b39e37a75af7b72f4782{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-iktfwc-072e629ff0a4b39e37a75af7b72f4782 hr-invisible  avia-builder-el-26  el_after_av_image  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-lmrhxiq2-9e1388a47fb0a1d18ec52e07cbc1fde7 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2>Get help<\/h2>\n<p>For help helping your website help as many people as possible, contact your <a href=\"https:\/\/www.nettl.com\/us\/studio-locator\" target=\"_blank\" rel=\"noopener\">helpful Nettl team<\/a> who will be happy to help.<\/p>\n<p>Seriously though, your Nettl team are experts at increasing online visibility and helping you to get the most from your website. So you&#8217;re aiming to achieve more, let&#8217;s talk.<\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap av-jinlazj9-68be075dc2af474486962fb3d6f8871e-wrap avia-button-center  avia-builder-el-28  el_after_av_textblock  avia-builder-el-last '><a href='https:\/\/www.nettl.com\/us\/studio-locator'  class='avia-button av-jinlazj9-68be075dc2af474486962fb3d6f8871e av-link-btn avia-icon_select-yes-left-icon avia-size-large avia-position-center avia-color-theme-color'  target=\"_blank\"  rel=\"noopener noreferrer\" ><span class='avia_button_icon avia_button_icon_left' aria-hidden='true' data-av_icon='\ue803' data-av_iconfont='entypo-fontello'><\/span><span class='avia_iconbox_title' >Find your nearest Nettl<\/span><\/a><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jp00a0tr-ca081bd21a4ac0057905c2c9922a0c55\">\n.flex_column.av-jp00a0tr-ca081bd21a4ac0057905c2c9922a0c55{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-jp00a0tr-ca081bd21a4ac0057905c2c9922a0c55 av_one_fifth  avia-builder-el-29  el_after_av_three_fifth  avia-builder-el-last  flex_column_div av-hide-on-mobile av-zero-column-padding  '     ><\/div><\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='after_section_2'  class='main_color av_default_container_wrap container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-55499'><div class='entry-content-wrapper clearfix'><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":201,"featured_media":55501,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-55499","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Two Reasons : nettl.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.nettl.com\/us\/two-reasons\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Two Reasons : nettl.com\" \/>\n<meta property=\"og:url\" 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