Ike’s objective was to raise his profile and personal brand, along with a platform to showcase his success stories and property portfolio. We designed Ike a personal brand to suit his style and to fit in with his rural background and property sector. It was also important that it suited the Bayleys brand for cohesiveness and to fit into existing collateral templates.
We initially started with a one page website to summarise his background and expertise and to display property listings. Then later on extended the site with a case studies page to give potential vendors a better insight of the process of Ike’s property sales.