1. Website Optimization

Product/Service Landing Pages

Create dedicated landing pages to highlight specific offerings.

Customer-related Landing Pages

Personalize landing pages for specific customer segments, enhancing relevance.

Optimize Above the Fold

Ensure key information is prominently placed on your website’s initial view.

Seasonal Content

Align your web banners with the latest announcements to boost freshness and relevance

Online Bookings

Simplify things by enabling online booking for stays, hires, reservations, and appointments.

Simplify Messaging

Convey your message clearly and concisely for better audience understanding.

CTAs

Add CTAs to sections and pages. Direct visitors with compelling calls-to-action for increased engagement.

Live Chat

Provide instant support and enhance user experience with real-time communication.

360 Tours

Immerse your audience with virtual tours showcasing your business or products.

2. Print & PR

Flyer Drop

Target specific areas with low-cost promotional literature, like flyers, for direct outreach.

Postcards

Send personalized postcards for direct and tangible marketing with a punchy message and offer.

Letters

Craft personalized letters on branded stationery to create high-touch, high-value connections with prospects or customers.

Thank You Cards

Express gratitude and build customer loyalty with personalized thank-you cards.

Magazines

Create your own magazine for a tangible presence in front of a targeted audience.

Newsletters

Keep your audience informed and engaged with regular printed newsletters or newspapers.

Editorials

Contribute insightful articles to industry publications for thought leadership.

Press Releases

Share company news and updates through press releases for local and national media coverage.

Awards

Leverage awards to build credibility and showcase your excellence in the industry.

3. Search

Onsite SEO

Optimize your website’s content and structure for search engine visibility and relevance.

Offsite SEO

Optimize your credibility, online presence and trustflow score improving your website’s backlink profile.

Directory Listings

Ensure your business is visible on relevant online directories for local SEO.

Google Ads

Boost online visibility and drive targeted traffic or product sales with paid search efforts on Google’s advertising platform.

Optimize Google Business Profile

Maximize your Google Business Profile to better serve customers and enhance local search visibility.

Add products to

Google Business Profile

Boost visibility and attract local customers searching for your offerings.

Remarketing

Re-engage website visitors with targeted ads based on their previous interactions with your website

4. Signs & Displays

Banners

Capture the attention of passers by with strategically placed roadside banners.

Billboard

Amplify brand visibility with large-scale outdoor advertising in high-traffic areas.

Use Flags Outside

Make a bold statement and increase main-street visibility with eye-catching customized flags.

Lamp Post & Bollard Signs

Utilize outdoor space for extremely eye-catching localized advertising on road side bollards or lamp posts.

Sidewalk Signs

Attract foot traffic with strategically placed signage on sidewalks with engaging messaging.

Point of Purchase Signage

Capture attention and promote last-minute purchases with in-store signage.

Posters

Utilize posters for eye-catching displays in high-traffic areas with a short compelling message.

Update Shop Signage

Make your storefront stand out and look inviting with effective and attractive signage.

Strut Cards

Display promotional messages effectively on table tops with freestanding strut cards.

Vehicle Graphics

Turn your company vehicles into mobile advertisements with custom graphics.

Window Graphics

Transform your windows into eye-catching displays with custom graphics.

Wall Graphics

Often your largest canvas. Utilize wall space for impactful branding and messaging.

Floor Graphics

Use floor space for eye-catching graphics, guiding customers and enhancing branding.

5. Social Media

Social Media Ads

Try boosting posts or advertising on social media platforms like Facebook, Instagram and Linkedin.

Influencers

Collaborate with relevant social-media influencers to reach their audience and leverage authority.

Host a Q&A

Engage your audience and build connections through interactive Q&A sessions.

Behind-the-Scenes Content

Humanize your brand by sharing the inner workings of your business to add character and grow your following.

Competitions or Giveaways

Boost engagement and attract new customers with contests that also provide great content.

Social Media Takeovers

Allow influencers or employees to take control of your social media for a day.

UGC (User-Generated Content)

Encourage customers to create content showcasing your products or services.

6. Wearables & Gifts

Workwear

Turn your team into walking brand ambassadors with custom clothing.

Promotional Giveaways

Increase brand visibility with innovative and useful branded items as giveaways. There are lots of fun and interesting ideas!

Printed T-Shirts

Help your team stand out in a crowd with fun and memorable custom printed t-shirts.

7. Content Marketing

Blogs & Articles

Share valuable content to establish authority and connect with your audience.

Ebook/Guide Downloads

Provide valuable resources to enhance credibility while capturing leads and building an audience.

White Paper

Showcase industry expertise by publishing authoritative white papers. Great for building lists and SEO.

Surveys

Gather and share valuable user feedback to create an engaging, noteworthy and shareable piece of content.

Guest Blogs

Expand your audience by contributing guest posts to relevant blogs.

Medium & LinkedIn

Extend the reach of your content by republishing on popular platforms.

Revamp Old Posts

Update and repurpose existing content to stay relevant and maximise value.

Podcasts

Share insights, interviews, and discussions through podcast platforms tailored to your audience.

Promotional Videos

Showcase your brand or products through engaging explainer video content.

YouTube Channel

Add a series of engaging videos to reach a vast and diverse online audience. Think about helpful content or behind the scenes footage.

8. Direct Outreach

Email

Nurture leads, build relationships, and promote sales through targeted emails.

Invitations

Personalize invitations to events, creating an exclusive and engaging experience.

Lumpy Mail

Send attention-grabbing mail that offers value and novelty for a memorable connection.

Samples

Allow customers to experience your product through free samples or trial periods.

Phone Calls

No, we’re not a fan of cold calls either. However, we are a fan of care calls. Checking in with customers to make sure they’re happy can be a relationship-focused way to increase loyalty and sales.

9. Events

Exhibit

Showcase your products, exhibit, make connections, and stay updated on industry trends.

Backpack Flags

While there, use backpack flags at events to turn your brand into a walking advertisement.

Attend a Trade Show

Participate in shows aligned with your audience for targeted exposure and connections.

In-Store Events

Bring customers into your physical space with events or product demonstrations.

Workshops

Host hands-on workshops or training sessions to engage with your audience.

VIP Event

Host exclusive events for valued customers or influencers.

Open Day

Invite potential customers to explore your business or products with an open day event.

Pop-up Shop

Create a temporary retail presence to engage with customers in different locations.

Shopping Mall Stands

Position your brand in high-traffic areas within shopping centers for on-demand footfall.

Host a Webinar

Showcase expertise, generate leads, and connect with a wider audience.

10. Non-social Ad Placements

Print Ads

Place targeted advertisements in relevant print publications for wider exposure.

Newspaper Ads

Advertise in local or industry-specific newspapers for targeted exposure.

Radio Ads

Reach a broad audience with targeted radio advertisements or competitions in your area.

Spotify Ads

Target a specific audience with audio ads on the popular music streaming platform.

Waze Ads

Increase local visibility with advertising on the popular navigation app.

TripAdvisor Ads

Capitalize on travel-related visibility with targeted advertising on TripAdvisor. Perfect for hospitality businesses.

Team Sponsorships

Support local teams or events for community engagement and exposure.

11. Networking

LinkedIn Premium

Unlock additional features on LinkedIn for enhanced networking and visibility.

BNI

Network and generate referrals through your local BNI meetings.

Chamber of Commerce

Join your local Chamber of Commerce to network and collaborate.

Speaking Opportunities

Establish authority by speaking at industry conferences or events.

12. Ambassador Marketing

Affiliate Program

Harness the power of influencers and partners to expand your reach and sales.

Collaborations

Collaborate with other businesses to create mutually beneficial partnerships for cross-promotion.

Customer Testimonials

Encourage reviews and testimonials to build trust and credibility. Use video testimonials where possible.

Loyalty Cards

Encourage repeat business with a card designed to boost sales and reward loyal customers.

Referral Scheme

Incentivize customers to refer others, expanding your customer base through a trusted network.