Learn what this SEO thing is all about.

Now more than ever, people are searching online to find the right place to buy. It has never been more important to understand and implement SEO on your website. So that you get found in search results to drive more enquiries through your business.

Having a strong online presence is so important for the success of any business. Search Engine Optimisation (SEO) plays a crucial role in ensuring that a business’s website ranks well in search engine results pages (SERPs). Understanding SEO enables business owners to optimise their website’s content, structure, and overall online strategy to increase visibility and attract more organic traffic. With over 90% of online experiences beginning with a search engine, businesses cannot afford to overlook the importance of SEO. By investing some time in SEO training and learning about SEO techniques such as keyword research, on-page optimisation, link building, and content creation, business owners like you can effectively compete in their respective industries and reach their target audience more effectively.

Mastering SEO empowers business owners to stay ahead of competitors in the highly competitive digital landscape. As more consumers turn to search engines to find products, services, and solutions to their needs, businesses that appear prominently in search results are more likely to capture the attention and trust of potential customers. By investing time and resources into SEO education, business owners can reduce their reliance on paid advertising and create a sustainable source of organic traffic that yields higher returns on investment in the long run. Additionally, understanding SEO enables business owners to adapt to the ever-evolving algorithms and trends of search engines, ensuring that their website remains relevant and visible amidst continuous changes in the digital marketing landscape. Ultimately, by incorporating SEO knowledge into their business strategies, owners can drive growth, increase brand awareness, and foster stronger connections with their target audience.

Our SEO training sessions are usually reserved for our existing SEO subscribers, but given the significant increase in demand for SEO we thought it would be useful to open these up to every Nettl customer to help businesses boost their online presence.

Session 17 : Creating SEO Guidelines

Aired on Thursday 8th April 2021 – Watch on catch-up below.