So, it’s like a bounce then?
Kind of. Your website ‘bounce rate‘ is calculated by what percentage of folk arrive on your website, and then leave, before clicking anything else.
So when someone lands on your site, instantly realises it’s not for them, and leaves within a nanosecond, that’s a bounce for sure. But are they Pogo Sticking?
It depends. Just like the name suggests, they’d need to be ‘hopping around’ various pages or websites. Usually via the same results page.
So, Google search > Website 1 > Back to search results > Website 2 > Search results again > Third time lucky?
Or equally, this could all happen on your own website.
From your home page, category, or services page for instance.
Electrical Category > Cable > Electrical Category > Cable Connectors > Electrical Category > Terminal Strips