6) Start a blog
People love a great quippy article, especially if you’re an expert in your field.
A blog provides you with a platform to provide reassurance, expertise and guidance to your customers.
Sharing information is a great way to show you’re authentic and reputable and an expert in your industry. You can offer tips & tricks, advice, techniques, hardships, stories almost anything that can help other businesses succeed. Best way to look at a blog is to write about what you would like to read about. Bit of research. Keep it concise. Then it’s just a case of matching your knowledge to your target audience.
Blogs are great because there are so many different avenues you can go down. It can be friendly, advice driven, a difficulty your business overcame. Or just a piece of advice that everyone can benefit from. Just make sure it stays relevant and useful to your audience. There are plenty of places with great tips for blog writing.
Not sure where to start, or what to do first?